Enrollment Growth Marketer | Education Partnerships

Green Line Human; Saddar; On-site; PKR 670,000 - 1,339,000; Full time

Job summary

Green Line Human Trade Test & Technical Training Center leads student enrollment drives and brand visibility across Punjab. This role designs and executes marketing strategies targeting prospective trainees, employers, and government sponsorship schemes.

Daily work includes CRM dashboard management, ads across Meta/Google/YouTube with a monthly PKR budget, campus outreach in Faisalabad, Gujranwala and Lahore, and weekly enrollment reports for management.

Qualifications

• MBA Marketing or equivalent 16-year education.
• Experience in marketing or digital campaigns preferred.
• Strong communication and budget management skills.

Responsibilities

• Develop quarterly marketing plans aligned with course launches.
• Manage end-to-end digital campaigns across Meta, Google Ads, and YouTube for student lead generation.
• Build and maintain partnerships with 50+ industrial employers for placement and apprenticeship agreements.
• Organize monthly open house events and career counseling sessions at the training center campus.
• Prepare analytical reports on cost-per-enrollment, conversion rates, and ROI for each marketing channel.
• Supervise content creation for brochures, video tours, and social media highlighting trainee success stories.

Skills

CRM management

Digital marketing

Budget management

Lead generation

Education

MBA Marketing

Tools

Facebook Ads

Google Ads

YouTube Ads

CRM software

Job description

Green Line Human Trade Test & Technical Training Center leads student enrollment drives and brand visibility across Punjab. This role designs and executes marketing strategies targeting prospective trainees, employers, and government sponsorship schemes.

Daily work includes CRM dashboard management, ads across Meta/Google/YouTube with a monthly PKR budget, campus outreach in Faisalabad, Gujranwala and Lahore, and weekly enrollment reports for management.