Director of Sales Marketing

Summit Billing Solutions, Pak; Islamabad; On-site; PKR 4,000,000 - 8,000,000; Full time

Job summary

Summit Billing Solutions is seeking a Director of Sales & Marketing to drive commercial growth and business development. You will lead sales and marketing efforts to acquire US healthcare clients and build strategic partnerships.

The role requires proven experience in US medical billing/RCM, B2B sales, and leadership of teams, with a focus on revenue targets and market expansion.

Qualifications

• Bachelor's degree in Business Administration, Marketing, Healthcare Management, or related field.
• Minimum 1 year of experience in a US medical billing or healthcare RCM company.
• Proven track record in healthcare B2B sales, business development, and client acquisition.
• Strong understanding of US medical billing and Revenue Cycle Management (RCM).
• Experience generating leads and acquiring US-based healthcare clients.
• Experience leading and managing sales and marketing teams.
• Excellent communication, negotiation, presentation, and leadership skills.
• Ability to develop business strategies and achieve revenue targets.

Responsibilities

• Develop and execute sales strategies to generate new business and achieve revenue targets.
• Identify, approach, and acquire US healthcare providers, including hospitals, physician groups, clinics, and other medical organizations.
• Build and manage a strong sales pipeline, from lead generation to client acquisition and contract closing.
• Lead sales negotiations, presentations, proposals, and client meetings.
• Develop and maintain long-term relationships with healthcare clients and strategic partners.
• Identify opportunities for client retention, upselling, and cross-selling.
• Develop and implement marketing strategies to strengthen brand positioning and market presence.
• Oversee digital marketing activities, including SEO, paid advertising, content marketing, email marketing, and lead generation.
• Manage the company website, CRM, and marketing campaigns.
• Analyze marketing performance, lead quality, and campaign ROI.
• Develop marketing materials, case studies, and business proposals.
• Lead and develop sales and marketing teams to drive growth.
• Set KPIs and drive team productivity.

Skills

Sales & Business Development

Healthcare B2B sales

Client acquisition

Marketing strategy

Digital marketing

Lead generation

CRM management

Negotiation

Leadership

Education

Bachelor's degree

Tools

CRM platforms

Marketing automation tools

Job description

Employment Type: Full-Time

Reports To: Chief Executive Officer

About the Role

Summit Billing Solutions is seeking an experienced and results-driven Director of Sales & Marketing to lead our commercial growth and business development initiatives.

The ideal candidate must have proven experience working with a US medical billing or healthcare RCM company, with a strong understanding of healthcare revenue cycle management, B2B sales, client acquisition, and marketing strategy.

The successful candidate will be responsible for developing sales strategies, acquiring US healthcare clients, building strategic partnerships, and leading sales and marketing teams to achieve business growth.

Key Responsibilities

Sales & Business Development

• Develop and execute sales strategies to generate new business and achieve revenue targets.
• Identify, approach, and acquire US healthcare providers, including hospitals, physician groups, clinics, and other medical organizations.
• Build and manage a strong sales pipeline, from lead generation to client acquisition and contract closing.
• Lead sales negotiations, presentations, proposals, and client meetings.
• Develop and maintain long-term relationships with healthcare clients and strategic partners.
• Identify opportunities for client retention, upselling, and cross-selling.
• Develop and implement marketing strategies to strengthen brand positioning and market presence.
• Oversee digital marketing activities, including SEO, paid advertising, content marketing, email marketing, and lead generation.
• Manage the company website, CRM, and marketing campaigns.
• Analyze marketing performance, lead quality, and campaign ROI.
• Develop marketing materials, case studies, and business proposals.

Team & Strategic Management

• Build, lead, and manage sales and marketing teams.
• Set performance targets, monitor KPIs, and drive team productivity.
• Coordinate with operations and management to ensure smooth client onboarding.
• Conduct market research and identify new business opportunities in the US healthcare industry.
• Ensure sales and marketing strategies align with overall business objectives.

Required Qualifications & Experience

• Bachelor's degree in Business Administration, Marketing, Healthcare Management, or a related field.
• Minimum 1 years of professional experience in a US medical billing or healthcare RCM company.
• Proven track record in healthcare B2B sales, business development, and client acquisition.
• Strong understanding of US medical billing and Revenue Cycle Management (RCM).
• Experience generating leads and acquiring US-based healthcare clients.
• Previous experience leading and managing sales and marketing teams.
• Excellent communication, negotiation, presentation, and leadership skills.
• Ability to develop business strategies and achieve measurable revenue targets.

Preferred Qualifications

• MBA or relevant advanced qualification.
• Established professional network within the US healthcare industry.
• Experience working with offshore medical billing and RCM companies.
• Knowledge of CRM platforms, digital marketing, and marketing automation tools.

Key Performance Indicators (KPIs)

• New client acquisition and revenue growth.
• Qualified leads and sales pipeline development.
• Sales conversion and contract closing rates.
• Marketing campaign performance and ROI.
• Team productivity and overall business development performance.
• Competitive salary package.
• Performance-based incentives and bonuses.
• Paid leaves and holidays.