Digital Marketing & Lead Generation Specialist

Nobel Build & Repairs; Lahore; On-site; PKR 1,339,000 - 2,678,000; Full time

Job summary

Nobel Build & Repairs Ltd in Lahore, UK-based company, seeks a Digital Marketing & Lead Generation Specialist to drive demand for construction and property maintenance services. You will manage digital campaigns across search, social, email, and other channels.

Responsibilities include keyword research, landing pages, lead tracking, CRM coordination, and analytics to improve ROI for residential and commercial audiences, with UK stakeholders in mind.

Qualifications

• Hands-on experience with digital marketing, paid advertising and lead generation.
• Working knowledge of Google Ads, Meta advertising, Google Analytics and campaign tracking.
• Ability to conduct keyword research, audience analysis, competitor research and conversion optimisation.
• Strong copywriting skills for advertisements, landing pages, email campaigns and social media content.
• Experience using CRM or spreadsheet-based lead tracking, qualification and reporting processes.
• Ability to interpret impressions, clicks, cost per lead, conversion rate and return on ad spend.
• Comfort with A/B testing, campaign budgeting and continuous performance improvement.
• Strong written English, attention to detail and professional communication with UK-based stakeholders.
• Organised, analytical and capable of managing multiple campaigns and deadlines independently.

Responsibilities

• Plan and execute campaigns across search, social media, email and other relevant digital channels.
• Research target audiences, construction-related keywords, competitors and market opportunities.
• Create and coordinate landing pages, advertisements, content and promotional materials.
• Track leads, conversion rates, campaign costs and channel performance using analytics and reporting tools.
• Maintain lead databases, improve lead qualification and coordinate handover to customer.

Skills

Digital marketing

Lead generation

Keyword research

Audience analysis

Competitor research

Conversion optimisation

Copywriting

CRM

Lead tracking

Reporting

A/B testing

Campaign budgeting

English communication

Multitasking

Analytical thinking

Tools

Google Ads

Meta Advertising

Google Analytics

Campaign tracking

CRM software

Job description

Job Description

Nobel Build & Repairs Ltd is a UK-based construction, property maintenance and repair company operating across England. With more than 2,000 completed jobs, the company delivers responsive repairs, planned maintenance, refurbishment, void property works, roofing, plumbing, decorating, fire protection and general building services. Its Lahore office supports administration, customer service, estimating and digital marketing activities for UK operations.

We are seeking a Digital Marketing & Lead Generation Specialist to build qualified demand for construction and property maintenance services. The role will manage digital campaigns, improve online visibility and create reliable lead-generation processes for residential, commercial and property-sector audiences.

• Plan and execute campaigns across search, social media, email and other relevant digital channels.
• Research target audiences, construction-related keywords, competitors and market opportunities.
• Create and coordinate landing pages, advertisements, content and promotional materials.
• Track leads, conversion rates, campaign costs and channel performance using analytics and reporting tools.
• Maintain lead databases, improve lead qualification and coordinate handover to customer

Job Specification

• Hands-on experience with digital marketing, paid advertising and lead generation.
• Working knowledge of Google Ads, Meta advertising, Google Analytics and campaign tracking.
• Ability to conduct keyword research, audience analysis, competitor research and conversion optimisation.
• Strong copywriting skills for advertisements, landing pages, email campaigns and social media content.
• Experience using CRM or spreadsheet-based lead tracking, qualification and reporting processes.
• Ability to interpret impressions, clicks, cost per lead, conversion rate and return on ad spend.
• Comfort with A/B testing, campaign budgeting and continuous performance improvement.
• Strong written English, attention to detail and professional communication with UK-based stakeholders.
• Organised, analytical and capable of managing multiple campaigns and deadlines independently.