Digital Creative Lead for Social & Short-Form Video

IO DIGITAL; Karachi Division; On-site; PKR 350,000 - 550,000; Full time

Job summary

IO DIGITAL in Karachi is seeking a talented content writer to craft engaging copy for digital and social channels. You will develop creative concepts, write compelling captions, and help shape multi‑format content that resonates with local audiences and global brands.

Collaborating with social, strategy, and production teams, you’ll edit and refine content, explore trends, and drive campaigns from concept to delivery while maintaining brand tone and quality standards.

Qualifications

• Bachelor’s degree or higher in English, marketing, communications, or related field.

Responsibilities

• Deliver valuable, insightful, and relevant creative copies and captions for digital and social content.

Skills

Copywriting

Content strategy

Editing & proofreading

Creative thinking

Campaign ideation

Communication skills

Education

Bachelor’s degree in English/Marketing/Communications

Job description

IO DIGITAL in Karachi is seeking a talented content writer to craft engaging copy for digital and social channels. You will develop creative concepts, write compelling captions, and help shape multi‑format content that resonates with local audiences and global brands.

Collaborating with social, strategy, and production teams, you’ll edit and refine content, explore trends, and drive campaigns from concept to delivery while maintaining brand tone and quality standards.