Digital Content Creative Lead

IO Digital Pvt Ltd.; Karachi Division; On-site; PKR 670,000 - 1,116,000; Part time

Job summary

IO Digital Pvt Ltd. is seeking a skilled copywriter to create engaging content for social media, websites, blogs, campaigns, and video scripts.

You will brainstorm concepts with design and strategy teams, research audience trends, and refine copy based on client feedback while ensuring brand storytelling across platforms. Ideal candidates hold a Bachelor’s degree and 1–2 years in advertising or digital creative roles, with strong writing, editing, and collaborative skills to deliver high-quality

Qualifications

• Bachelor’s degree or higher in English, Marketing, Communications, or a related field.
• 1–2 years of experience in the advertising or digital creative industry.
• Strong writing, editing, proofreading, and storytelling skills with an understanding of digital content trends.
• Ability to manage multiple assignments and deliver quality content within deadlines.
• Strong collaboration and communication skills to work effectively with Strategy, Client Services, Production, and PR teams.

Responsibilities

• Develop engaging creative copy, captions, and content for social media, websites, blogs, campaigns, and video scripts.
• Brainstorm creative concepts and collaborate with design, motion, social media, and strategy teams to deliver impactful content.
• Research audience insights, competitor activities, and digital trends to develop relevant creative ideas and campaign recommendations.
• Prepare creative presentations, pitch decks, storyboards, and copy variations, refining content based on feedback and client requirements.
• Ensure content quality, brand consistency, and effective storytelling across digital platforms, including Instagram, TikTok, and YouTube.

Skills

Writing skills

Editing skills

Proofreading

Storytelling

Collaboration

Communication

Education

Bachelor’s degree or higher in English, Marketing, Communications, or related field

Job description

IO Digital Pvt Ltd. is seeking a skilled copywriter to create engaging content for social media, websites, blogs, campaigns, and video scripts.

You will brainstorm concepts with design and strategy teams, research audience trends, and refine copy based on client feedback while ensuring brand storytelling across platforms. Ideal candidates hold a Bachelor’s degree and 1–2 years in advertising or digital creative roles, with strong writing, editing, and collaborative skills to deliver high-quality