Content Strategist & Reel Creator (On-Site)

AY Growth Hub; Lahore; On-site; PKR 390,600 - 558,000; Full time

Job summary

AY Growth Hub, a leading digital marketing agency in Lahore, is looking for a creative Content Strategist & Reel Creator. In this role, you will develop engaging content that resonates across platforms like Instagram, Facebook, and TikTok.

The ideal candidate will have a strong understanding of social media trends, the ability to produce captivating reels, and a creative mindset. This position involves working night shifts and being available on-site at our Lahore office.

Qualifications

• Strong understanding of social media platforms and current content trends.
• Creative mindset with ability to generate fresh content ideas.
• Basic understanding of reel creation and short‑form video production.
• Ability to work independently and manage tasks efficiently.
• Comfortable working night shifts.

Responsibilities

• Research trending content and social media trends.
• Generate creative content ideas for multiple industries.
• Create engaging reels and short‑form content for various platforms.
• Develop content strategies to improve engagement and reach.
• Repurpose existing content into multiple formats.

Skills

Understanding of social media platforms

Creative mindset

Basic understanding of reel creation

Task management

Willingness to travel

Job description

Job Description

AY Growth Hub is a digital marketing agency providing digital marketing, branding, web development, and content creation services. We are seeking a creative and trend‑aware Content Strategist & Reel Creator to develop engaging social media content.

Job Responsibilities

• Research trending content, viral formats, and social media trends.
• Generate creative content ideas for multiple industries and brands.
• Create engaging reels and short‑form content for Instagram, Facebook, and TikTok.
• Turn provided services, products, images, and concepts into compelling social media content.
• Develop content strategies to improve engagement and reach.
• Repurpose existing content into multiple reel formats.
• Stay updated with platform trends, audience behavior, and content opportunities.
• Ensure content aligns with brand objectives and marketing goals.

Required Skills

• Strong understanding of social media platforms and current content trends.
• Creative mindset with ability to generate fresh content ideas.
• Basic understanding of reel creation and short‑form video production.
• Ability to work independently and manage tasks efficiently.
• Comfortable working night shifts and available to work on‑site at the Lahore office.
• Willingness to travel as required.