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BruntWork is seeking a senior-level Marketing & Creative Specialist to own the brand's direction, creative output, and digital presence. You will lead strategies, manage end-to-end content, and present recommendations to the client with confidence.
The role emphasizes strategic partnership, hands-on design, writing, and optimization across social, email, and advertising channels. Remote, contract-based, 20 hours weekly.
Our client is seeking a senior-level, hands-on Marketing & Creative Specialist to take ownership of their brand's marketing direction, creative output, and digital presence while supporting continued business growth. Rather than simply executing assigned tasks, you will act as a strategic partner and creative lead—developing marketing strategies, identifying growth opportunities, managing the end-to-end content lifecycle, and confidently presenting recommendations.
Monday - Friday, 9:00 AM - 1:00 PM Tasmanian Time (AEST) (20 work hours per week)
Marketing Strategy & Direction: Develop and implement marketing strategies aligned with brand identity and business growth objectives; research market trends, competitor activity, and audience behavior; proactively recommend campaigns and growth initiatives to the client.
Social Media Management: Oversee the brand's social presence (Instagram-first, supported by Facebook, Pinterest, Google, and LinkedIn); manage a monthly content calendar from planning and creation to scheduling and publishing across posts, stories, carousels, and Reels.
Graphic Design & Creative Production: Independently conceptualise and produce high-quality marketing graphics, promotional assets, and branded content using Adobe Illustrator, Adobe Photoshop, and Canva; edit and enhance photography; produce and edit short-form videos.
Copywriting & Email Marketing: Write persuasive, brand-aligned copy for social media, website pages, and marketing campaigns; plan, write, and coordinate monthly Email Direct Marketing (EDM) campaigns to drive retention and conversions.
Digital Advertising & SEO: Develop, manage, and optimize Meta Ads campaigns; develop growth strategies across Pinterest, Google, and LinkedIn; monitor Google Ads performance and apply SEO principles to improve website visibility and organic traffic.
Performance Monitoring & Reporting: Track key indicators across social media, website traffic (via Google Analytics), and paid ads; translate data and customer insights into clear, actionable recommendations for the client.
Extensive professional experience in marketing, digital marketing, or creative marketing, with a proven track record of developing and implementing strategies rather than just executing tasks.
Demonstrated experience managing Instagram-first social media channels and monthly content calendars.
Strong graphic design skills with practical proficiency in Adobe Illustrator, Adobe Photoshop, and Canva.
Practical experience in photography editing and short-form video production (including Instagram Reels).
Demonstrated experience managing and optimizing Meta Ads campaigns.
Strong copywriting skills across social media, websites, EDMs, and marketing campaigns, with a keen understanding of visual storytelling and brand consistency.
Excellent written and verbal English communication skills, including the confidence to present creative concepts and strategic recommendations directly to clients.
Portfolio Requirement: Must provide a portfolio showcasing previous graphic design, copywriting, photography editing, short-form video, and social media/digital marketing work (clearly indicating your individual contribution to each project).
Experience working with furniture, interiors, architecture, design, homewares, or premium lifestyle brands.
Experience managing Shopify websites and supporting e-commerce marketing activities.
Knowledge of SEO principles and experience implementing SEO strategies.
Experience managing Google Ads campaigns and interpreting data in Google Analytics.
Experience developing multi-channel digital marketing campaigns and working closely with a business owner or director to guide strategy.
Permanent work from home
Immediate hiring