Technical Marketing Lead - B2B Growth & Content

Pointwest Innovations Corporation; Quezon City; On-site; PHP 450,000 - 750,000; Full time

Job summary

Pointwest is seeking a Technical Marketing Specialist to drive multi-channel marketing initiatives, manage campaign schedules, and generate demand across diverse market-facing programs.

You will translate technical topics into clear, compelling content, collaborate with SMEs, and ensure consistent messaging that supports sales and growth in IT services.

Strong writing, editing, and design sensibilities are essential in this fast-paced marketing team.

Qualifications

• Hands-on experience in B2B marketing or digital marketing within IT services, technology, or professional services.
• Strong writing, proofreading, and editing skills with attention to visual design.

Responsibilities

• Execute multi-channel marketing activities across campaigns and channels.
• Manage campaign schedules and collaborate with SMEs to align technical content with market needs.
• Generate demand and contribute to content that supports sales enablesment.

Skills

B2B marketing

Corporate communications

Lead generation

Digital marketing

Tools

CRM systems

Web analytics

Email marketing platforms

SEO/content optimization

Design software

Job description

Pointwest is seeking a Technical Marketing Specialist to drive multi-channel marketing initiatives, manage campaign schedules, and generate demand across diverse market-facing programs.

You will translate technical topics into clear, compelling content, collaborate with SMEs, and ensure consistent messaging that supports sales and growth in IT services.

Strong writing, editing, and design sensibilities are essential in this fast-paced marketing team.