Strategic Product Manager - Fertility & Endocrinology

Merck Pte Ltd; Santo Niño 1st; On-site; PHP 4,412,000 - 6,863,000; Full time

Job summary

Merck Pte Ltd in Singapore seeks an experienced Brand Manager for Fertility & Endocrinology to lead annual marketing plans, translate insights into strategies, and manage end-to-end campaigns across channels.

You will build relationships with clinicians and healthcare networks, drive omnichannel initiatives, and collaborate across Sales, Medical, and Market Access to strengthen product uptake and patient access.

Qualifications

• Bachelor’s degree in a relevant field; MBA is an advantage.
• 5+ years in pharmaceutical product management, marketing or commercial roles.
• Experience in Fertility/Endocrinology or women's health is preferred.

Responsibilities

• Develop and execute annual brand plans for Fertility & Endocrinology portfolios.
• Translate insights into differentiated positioning and key messages.
• Drive end-to-end campaigns, with objectives, KPIs and performance tracking.
• Identify growth opportunities to strengthen market share and patient access.
• Build relationships with key opinion leaders and healthcare stakeholders.
• Collaborate with Sales and Medical to develop engagement strategies.
• Lead omnichannel initiatives to enhance customer experience.

Skills

Brand management

Marketing strategy

Omnichannel marketing

Stakeholder management

Campaign execution

Data analysis

Education

Bachelor’s Degree in Pharmacy or Life Sciences

MBA (advantage)

Tools

CRM platforms

MS Office

Digital marketing tools

Job description

Merck Pte Ltd in Singapore seeks an experienced Brand Manager for Fertility & Endocrinology to lead annual marketing plans, translate insights into strategies, and manage end-to-end campaigns across channels.

You will build relationships with clinicians and healthcare networks, drive omnichannel initiatives, and collaborate across Sales, Medical, and Market Access to strengthen product uptake and patient access.