Strategic Marketing Manager

B. Braun Group; Philippines; On-site; PHP 900,000 - 1,300,000; Full time

Benefits offered by this job

Term life insurance

Medical reimbursement

Maternity support

Training programs

Team building

Job summary

B. Braun Philippines is seeking a Strategic Marketing Manager to lead integrated marketing strategies across regions and product lines, translating market insights into actionable plans.

You will mentor Market Development Managers, drive go-to-market execution, and ensure alignment with business goals while navigating healthcare regulations. The role requires a Bachelor’s degree in a related field and 7+ years of strategic marketing experience in healthcare, with strong leadership and analytical

Qualifications

• Bachelor’s degree in Marketing, Business, Life Sciences, or a related field.
• 7+ years of experience in strategic marketing, including health tech or medical devices.
• Strong understanding of healthcare ecosystems, regulatory environments, and clinical value drivers.

Responsibilities

• Develop and implement strategic marketing plans to support product launches, market expansion, and revenue growth.
• Perform market research focusing on healthcare trends, regulatory changes, and competitive analysis.
• Collaborate with cross-functional teams to align marketing strategies with product development and commercialization timelines.
• Create value propositions, messaging frameworks, and targeted campaigns for healthcare stakeholders.
• Lead and mentor Market Development Managers to ensure regional marketing execution.
• Track KPIs and campaign results to refine strategies and maximize ROI.

Skills

Strategic marketing

Team leadership

Market development

Healthcare marketing

Digital marketing

Education

Bachelor’s degree in Marketing, Business, Life Sciences, or related field

Tools

CRM systems

Marketing automation

Job description

Check us out on Social Media! B. Braun Group LinkedIn

Are you passionate about Strategic Marketing Manager and its' processes? If so, this opportunity could be for you! Join us at B. Braun, a leader in the medical devices industry, where your skills and experience will be recognized and celebrated. Take the next step in your career with us and help shape the future of healthcare! As a Strategic Marketing Manager at B. Braun you plays a vital role in responsible for crafting integrated marketing strategies that align with business goals by leveraging market insights and competitive intelligence. Additionally, you will lead and mentor a team of Market Development Managers to ensure unified and effective go-to-market efforts. Your role will span across regions and product lines, driving impactful execution and strategic alignment.

Your key responsibilities:

• Develop and implement strategic marketing plans to support product launches, market expansion, and revenue growth.
• Perform comprehensive market research, focusing on healthcare trends, regulatory changes, and competitive analysis.
• Collaborate with cross-functional teams to align marketing strategies with product development and commercialization timelines.
• Create compelling value propositions, messaging frameworks, and targeted campaigns for healthcare stakeholders.
• Lead and support Market Development Managers to ensure consistent regional marketing execution.
• Track key performance indicators and campaign results to refine strategies and maximize return on investment.

What you will bring to the team:

• Bachelor’s degree in Marketing, Business, Life Sciences, or a related field
• Minimum 7 years of experience in strategic marketing, with at least 2 years in the health tech or medical device industry.
• Strong understanding of healthcare ecosystems, regulatory environments, and clinical value drivers.
• Proven ability to lead teams and manage complex, multi-channel marketing initiatives.
• Exceptional analytical, communication, and leadership skills.
• Experience with digital marketing platforms, CRM systems, and marketing automation tools is a plus.

What sets B. Braun apart?

B. Braun is dedicated to protecting and improving global health. Established in the Philippines in 1985, it leverages over 185 years of innovation from its parent company, B. Braun Melsungen AG, which operates in 64+ countries. Initially focused on sutures and disposables, B. Braun Philippines has grown over 39 years to employ more than 800 sales and service professionals. We now offer advanced dialysis treatments and a broad range of healthcare solutions, including infusion devices, surgical instruments, sutures, regional anaesthesia, haemodialysis machines, disposables, value-added drugs, and clinical nutrition, delivering comprehensive patient care across the country.

What can we offer you?

• Group Term life Insurance
• Medical and Optical Reimbursement
• Maternity assistance
• Training and development programs
• Engage in fun activities and team building events

We appreciate different perspectives, thoughts, experiences and backgrounds. By strengthening an appreciative, inclusive, respectful and equal working environment, we create a culture in which all our employees feel free to be who they are.

Check us out on Social Media!

B. Braun Group LinkedIn

B. Braun Group YouTube