Strategic Digital Marketing Lead for Growth

Golden TW Realty Development Corporation; Malay; On-site; PHP 400,000 - 800,000; Full time

Job summary

Golden TW Realty and Development Corp. (GTRDC) seeks a Digital Marketing Strategist to lead planning, development, and execution of digital marketing initiatives that strengthen online presence and support business objectives.

You will manage campaigns across social, search, and websites, create engaging content, optimize branding, and provide actionable insights from analytics to improve lead generation and conversion.

Qualifications

• Bachelor’s degree in a relevant field.
• 3+ years in digital marketing, preferably strategic or campaign-focused.
• Proven ability to develop and run digital strategies and campaigns.
• Strong skills in social media, SEO/SEM, and web analytics.
• Familiarity with Meta Business Suite, Google Ads, and Google Analytics.

Responsibilities

• Develop and implement digital marketing strategies aligned with goals and brand.
• Plan, manage, and optimize campaigns across social, search, and websites.
• Develop content strategies and oversee engaging digital content creation.
• Manage and strengthen social media presence with consistent branding.
• Conduct market research, competitor analysis, and audience profiling.
• Monitor campaign performance and prepare actionable reports.
• Manage digital advertising budgets, targeting, and optimization.
• Coordinate with internal teams and external partners for campaigns.
• Identify opportunities to improve traffic, visibility, and lead generation.
• Stay updated on trends, tools, and best practices.

Skills

Social media management

Digital advertising

SEO/SEM

Web analytics

Campaign management

Data interpretation

Communication

Project management

Cross‑functional collaboration

Education

Bachelor's degree in Marketing, Advertising, Communications, Business Administration, or a related field

Tools

Meta Business Suite

Google Ads

Google Analytics

Job description

Golden TW Realty and Development Corp. (GTRDC) seeks a Digital Marketing Strategist to lead planning, development, and execution of digital marketing initiatives that strengthen online presence and support business objectives.

You will manage campaigns across social, search, and websites, create engaging content, optimize branding, and provide actionable insights from analytics to improve lead generation and conversion.