Sr. Content Creation

Canon Marketing (Philippines), Inc.; Taguig; On-site; PHP 480,000 - 720,000; Full time

Job summary

Canon Marketing (Philippines), Inc. is seeking a creative marketing specialist to develop and execute campaigns for Canon Camera and Printer across retail, e-commerce, dealer, and Canon-owned platforms.

You will translate campaign strategies into engaging content, coordinate with internal teams and partners, and monitor performance to optimize reach and impact across channels.

Qualifications

• Bachelor's degree or equivalent in Multimedia, Graphic Design, Marketing, or related field.
• At least 3 years of experience in consumer or IT marketing roles.
• Proficiency in MS Office, Adobe Photoshop, Canva, and social platforms.
• Photography and videography interest.
• Strong verbal and written communication and presentation skills.
• Tech-savvy with online/social networking tools.

Responsibilities

• Develop creative concepts and campaign materials for Canon products.
• Translate objectives into consumer-facing communications.
• Ensure brand guidelines and campaign direction are followed.
• Create content and channel executions for retail, e-commerce, dealer campaigns.
• Adapt assets for different consumer and sales channels.
• Support seasonal and tactical marketing initiatives.
• Coordinate with internal teams, agencies, and partners to deliver marketing content.
• Manage content for Canon's owned platforms, especially the website and Canon PH App.
• Monitor campaign effectiveness and propose improvements.

Skills

MS Office

Adobe Photoshop

Canva

Photography

Videography

Social media savvy

Communication skills

Strategic thinking

Presentation skills

Self-motivation

Education

Multimedia/Graphic Design

Marketing/Management related degree

Tools

Adobe Photoshop

Canva

Job description

About the role

Responsible for developing and executing creative marketing initiatives for Canon Camera and Printer, translating campaign strategies into engaging content and executions across retail, e-commerce, dealer, and Canon-owned platforms.

Key responsibilities

• Develop creative concepts, campaign materials, and marketing executions for Canon Camera and Printer

• Translate marketing objectives and product priorities into compelling consumer-facing communication

• Ensure creative executions are aligned with Canon brand guidelines and campaign direction

• Develop creative materials and channel executions to support retail, e-commerce, and dealer campaigns

• Adapt campaign assets and messaging based on the requirements of different consumer and sales channels

• Support seasonal, promotional, product, and tactical marketing initiatives

• Conceptualize and produce content for Canon products, campaigns, events, and community initiatives across relevant platforms

• Coordinate with internal teams, agencies, creators, and other partners to deliver quality marketing content

• Manage and develop content for Canon's owned platforms, particularly the Canon website and Canon PH App

• Monitor effectiveness of creative executions and recommend improvements based on campaign results and consumer response

About you

• Education in Multi Media and Graphic Design, Communications Technology Management, Marketing, Management Information Systems, Mass Communications, or Management

• At least three (3) years' experience in a capacity as Specialist in a consumer or IT related industries as brand / product / marketing assistant / officer / events / social marketing

• Proficiency in MS Office, Internet, Adobe Photoshop, Canva, and other latest platforms and software

• Photography and Videography enthusiast

• Tech savvy in online/ social networking applications (blogs, Facebook, X, Instagram, Tiktok, Youtube etc)

• Excellent verbal and written communication skills

• Excellent strategic thinking, communication and presentation skills

• Self-motivated, pro-active and assertive

• Affinity or interest in Technology and Imaging Products

• Systematic, organized and detail-oriented