Social Sr Executive

Philip Morris International; Taguig; Hybrid; PHP 450,000 - 650,000; Full time

Benefits offered by this job

14th month pay

HMO coverage for you and dependents

PHP 10,000 annual medical Reimburse

Retirement Plan

Leave Conversion

Job summary

Philip Morris International is seeking a hybrid-based Social Media Specialist in the Philippines to execute the annual social media strategy and drive lead generation, engagement and retention across online and in-store touchpoints.

You will partner with cross-functional teams, manage external agencies, monitor social sentiment, and translate insights into actionable campaigns, while upholding brand standards and regulatory compliance.

Qualifications

• At least 2 years of experience in social media, project management, customer retention or brand building.
• Experience gained in an agency, technology brand or similarly fast-paced environment.
• Strong writing, content editing and presentation skills, with a clear eye for layout and design.
• Excellent planning, organization, project management and stakeholder management skills.
• Analytical thinking paired with creativity and the ability to interpret data into actionable insights.
• Strong interpersonal and communication skills, with confidence working across functions.

Responsibilities

• Implement the social media strategy in line with annual priorities and Philippine market activities.
• Partner with eCommerce, CRM, Business Intelligence, Consumer Experience, Channels and Brand teams on campaigns and launches.
• Brief and manage external agencies to produce engaging content across social platforms.
• Oversee daily channel engagement with agency and Customer Care teams, escalating potential issues when needed.
• Use social listening and channel analysis to identify customer insights, reputation risks and competitor activity.
• Share campaign plans, emerging trends and social innovations with Brand and Digital stakeholders.

Skills

Social media management

Project management

Brand building

Content writing

Stakeholder management

Analytical thinking

Job description

Location: The Finance Center, BGC | Working pattern: Hybrid set up

At PMI, we’ve chosen to do something incredible. We’ve transformed our business and are building our future on one clear purpose—to deliver a smoke-free future.

With huge change comes huge opportunity. So, wherever you join us, you’ll enjoy the freedom to dream up and deliver better, brighter solutions and the space to move your career forward in endlessly different directions.

Join the team bringing our smoke-free products closer to adult smokers through relevant, responsible and engaging social experiences. You will help turn customer insight into communications that attract, nurture and retain customers online and in store.

Impact You’ll Own

• Drive qualified lead acquisition and nurturing through targeted social media communications.
• Strengthen customer loyalty and retention by delivering relevant experiences across online and in-store touchpoints.
• Grow brand reach and engagement through insight-led content, active community management and social listening.
• Protect brand reputation by ensuring content meets local regulations, the PMI Marketing Code and company policies.

What You’ll Do

• Implement the social media strategy in line with annual priorities and Philippine market activities.
• Partner with eCommerce, CRM, Business Intelligence, Consumer Experience, Channels and Brand teams on campaigns and launches.
• Brief and manage external agencies to produce engaging content across social platforms.
• Oversee daily channel engagement with agency and Customer Care teams, escalating potential issues when needed.
• Use social listening and channel analysis to identify customer insights, reputation risks and competitor activity.
• Share campaign plans, emerging trends and social innovations with Brand and Digital stakeholders.

Skills & Capabilities

• At least 2 years of experience in social media, project management, customer retention or brand building.
• Experience gained in an agency, technology brand or similarly fast-paced environment.
• Strong writing, content editing and presentation skills, with a clear eye for layout and design.
• Excellent planning, organization, project management and stakeholder management skills.
• Analytical thinking paired with creativity and the ability to interpret data into actionable insights.
• Strong interpersonal and communication skills, with confidence working across functions.

Rewards & Benefits

• Guaranteed 14th month pay
• HMO coverage for you and your qualified dependents
• PHP 10,000 annual medical reimbursement
• Retirement Plan
• Leave Conversion

Equal Opportunities Statement

We believe that diverse perspectives and experiences make us stronger. As an equal opportunity employer, we are committed to creating a workplace where every individual feels welcomed, respected, valued, and empowered to reach their full potential.

We encourage applications from people of all backgrounds and identities, and provide reasonable accommodations to ensure an accessible recruitment process. If you need support or adjustments during your application, let us know—we’re here to help you succeed.

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