Social Media Specialist

Dempsey Resource Management Inc.; Cebu City; On-site; PHP 334,800 - 558,000; Full time

Job summary

A prominent recruitment agency in Cebu City is seeking an experienced Social Media Specialist to manage and curate its social media presence. The ideal candidate will have a Bachelor’s Degree, at least 3 years of experience in digital marketing, and a knack for creating engaging content. Responsibilities include developing social media strategies, responding to candidates, and generating creative content across various platforms. Knowledge of metrics and excellent communication skills are essential. Fluency in Chinese is a plus.

Qualifications

• At least 3 years of experience in digital marketing or social media.
• Familiarity with social media platforms' business applications.
• Excellent written and verbal English communication skills.

Responsibilities

• Maintain and curate company’s social media pages.
• Build and execute social media strategy.
• Generate, edit, publish, and share content regularly.

Skills

Digital marketing

Social media management

Content creation

Crisis management

Customer support

Chinese speaking

Education

Bachelor’s Degree

Job description

Responsibilities

• Maintain and curate company’s social media page (on Facebook) and create content for global career channels including LinkedIn and Instagram.
• Build and execute social media strategy through research, benchmarking and audience identification.
• Develop location-specific templates and candidate messaging.
• Assist with coordinating responses to messages from local candidates on social media.
• Help with crisis management, responding to bad reviews, and negative news communications.
• Generate, edit, publish, and share content regularly (could be text, image, video, audio or HTML-based).
• Create meaningful connections with our social followers through dialogue and messaging.
• Build internal relationships with relevant stakeholders to provide multiple sources of ongoing content.

Qualifications / Skills and Experience

• Bachelor’s Degree, any field.
• At least 3 years of experience in digital marketing, social media or a related field.
• Familiarity with the business applications of social media platforms (Facebook, Instagram, Twitter, YouTube, LinkedIn).
• Understanding of social media metrics; able to interpret the results and take action to increase effectiveness of social media campaigns.
• Excellent written and verbal English communication skills.
• Ability to think creatively and innovative, multi-task and work well under pressure.
• Creative, forward-thinking, and organized.
• Ideally some experience in photography, graphic design and video editing platforms.
• Customer support experience.
• Chinese speaking - an asset.