Social Media Manager

Question Beauty; Philippines; Remote; PHP 670,000 - 837,000; Full time

Benefits offered by this job

Fully remote role

Mentoring from Senior Brand and Market

Job summary

Question Beauty is seeking a Social Media Manager to own our organic presence across TikTok, Instagram, Facebook, Pinterest and YouTube from a fully remote, full-time position in the Philippines. You’ll plan, brief creatives, and publish content to drive growth and engagement, with a goal to double our audience across platforms.

Reporting to the Senior Brand and Marketing Manager, you’ll forecast trends, create briefs for designers and editors, track performance, and collaborate closely to keep

Qualifications

• Proven experience managing brand social channels, ideally in beauty.
• Strong understanding of platform cultures, formats and algorithms.
• Excellent writing skills for on-brand copy and briefs.
• Exceptional organization and time management; deadlines matter.

Responsibilities

• Own and grow organic social channels: TikTok, Instagram, Facebook, Pinterest, YouTube.
• Drive growth with a goal to double followers across platforms.
• Spot viral opportunities and turn trends into content.
• Plan content calendars aligned with launches and campaigns.
• Write clear briefs for designers and editors.
• Schedule and manage content in advance.
• Monitor day-to-day activity with community team.
• Track performance and report insights to improve content.
• Forecast trends to stay ahead.
• Create content when needed, including quick edits or on-the-spot captures.
• Collaborate with Senior Brand and Marketing Manager to stay on brand.

Skills

Social media management

Content creation

Content planning

Analytics & reporting

Copywriting

Scheduling tools

Tools

Scheduling tools

Analytics platforms

Job description

Question Beauty is a New Zealand-founded, fast-growing global colour cosmetics brand known for bold, expressive products, including our viral multichrome mascara toppers, pigments, palettes, glosses and setting sprays.

Social media has been a major driver of our growth, with our products reaching millions of people globally and building a highly engaged international beauty community. Now we’re looking for someone to help us take it even further.

The role

We’re looking for a Social Media Manager to own our organic social presence across TikTok, Instagram, Facebook, Pinterest and YouTube. Reporting to the Senior Brand and Marketing Manager, you’ll run our channels day to day as if they were your own, with a clear mission: help us double our audience growth across every platform.

This is a hands-on, on-the-tools role. You’ll plan content well in advance, brief our designers and editors, and keep a steady stream of high-quality content going out across every channel. You’ll also have a natural eye for what’s about to go viral, and the instinct to act on it.

What you’ll do

• Own and grow our organic social channels: TikTok, Instagram, Facebook, Pinterest and YouTube
• Drive channel growth, with an ambitious goal of doubling our following across platforms
• Spot viral opportunities and turn trends, formats and moments into content that travels
• Plan content calendars in advance, aligned with product launches, campaigns and key moments
• Write clear, inspiring creative briefs for our designers and video editors
• Schedule and manage all content in advance, keeping everything organised and on time
• Manage day-to-day channel activity, including reposting and sharing community and user-generated content, working alongside our CS team who support community management
• Track performance, report on what’s working, and turn insights into smarter content
• Forecast trends so we’re early rather than late
• Create content yourself when needed, from quick edits to on-the-spot captures
• Work closely with the Senior Brand and Marketing Manager to keep everything on brand

What you’ll bring

• Proven experience managing and growing brand social channels, ideally in beauty
• A track record of content that has performed, and a real feel for what goes viral
• Strong understanding of each platform’s culture, formats and algorithms, especially TikTok and Instagram
• Exceptional organisation and time management; you plan ahead and don’t miss a deadline
• Excellent writing skills, with the ability to brief creatives clearly and write on-brand copy
• Comfort with scheduling tools and analytics platforms
• Basic content creation skills (photo, video, simple edits)
• A proactive, ownership mindset: you take initiative, solve problems and care about the result

What we offer

• Monthly salary of ₱60,000 – ₱75,000
• A fully remote, full-time role
• The chance to join a global beauty brand with a loyal, engaged community and help it grow
• Close collaboration and mentoring from the Senior Brand and Marketing Manager