SEO & ASO Manager

Superlivingapp; Hinoba-an; On-site; PHP 446,000 - 893,000; Full time

Job summary

Superlivingapp in the Philippines is seeking an experienced App Store Optimization and growth-marketing specialist to boost organic installs and improve app visibility across iOS and Android stores. You will optimize listings, conduct keyword research, coordinate localization, and collaborate with content and design teams to craft conversion-focused assets.

This role offers ownership of organic acquisition channels and a fast feedback loop to scale app growth.

Qualifications

• 3+ years of experience in SEO, ASO, or growth marketing.
• Hands-on experience optimizing mobile apps for iOS and/or Android.
• Strong understanding of technical SEO and mobile-first indexing.
• Experience with GA4, Google Search Console, App Store Connect, and Play Console.
• Familiarity with ASO tools (AppTweak, Sensor Tower, ASOdesk, etc.)

Responsibilities

• Optimize app store listings (titles, descriptions, keywords, visuals) and improve page conversions.
• Conduct ASO keyword research and track app store rankings.
• Manage app ratings and reviews strategy.
• Plan and execute app store localization for key markets.
• Develop and execute SEO strategies focused on driving app installs.
• Optimize website and landing pages with install-focused CTAs.
• Create and manage app-related pages (features, use cases, comparisons).
• Implement deep linking and app indexing to improve SERP app experience.
• Optimize mobile performance, site structure, and Core Web Vitals.
• Guide content strategy to target high-intent, install-driven keywords.
• Work with content and design teams to produce SEO-optimized, conversion-focused assets.
• Support feature launches with SEO and ASO best practices.

Skills

SEO

ASO

Growth marketing

Mobile app optimization

GA4

Google Search Console

App Store Connect

Play Console

ASO tools

Tools

AppTweak

Sensor Tower

ASOdesk

Job description

App Store Optimization (Primary Responsibility)

• Optimize App Store and Google Play listings (titles, descriptions, keywords, visuals)
• Conduct ASO keyword research and track app store rankings
• Improve app store page conversion rates (impressions installs)
• Manage app ratings and reviews strategy
• Plan and execute app store localization for key markets
• Develop and execute SEO strategies focused on driving app installs
• Optimize website and landing pages with install-focused CTAs
• Create and manage app-related pages (features, use cases, comparisons)
• Implement deep linking and app indexing to improve SERP app experience
• Optimize mobile performance, site structure, and Core Web Vitals
• Guide content strategy to target high-intent, install-driven keywords
• Work with content and design teams to produce SEO-optimized, conversion-focused assets
• Support feature launches with SEO and ASO best practices

Analytics, Reporting & Optimization

• Track and report on organic installs, rankings, and conversion metrics
• Use data to continuously optimize traffic quality and install rate
• Present insights and recommendations to stakeholders

Required Qualifications

• 3+ years of experience in SEO, ASO, or growth marketing
• Hands-on experience optimizing mobile apps for iOS and/or Android
• Strong understanding of technical SEO and mobile-first indexing
• Experience with GA4, Google Search Console, App Store Connect, and Play Console
• Familiarity with ASO tools (AppTweak, Sensor Tower, ASOdesk, etc.)

Why Join Us

• Work on a product with real growth impact
• Ownership of organic acquisition channels
• Opportunity to shape app growth strategy end-to-end
• Fast feedback loop- test, learn, scale