Responsibilities
- Develop and implement on-page and off-page SEO strategies
- Conduct keyword research and competitive analysis
- Optimize website content, blog posts, and landing pages for search visibility
- Monitor rankings, traffic, and performance metrics to improve SEO results
- Collaborate with the marketing team to align SEO with content and lead generation strategies
- Support email marketing campaigns aligned with SEO content initiatives
- Use AI tools to enhance content research, optimization, and workflow efficiency
Qualifications
- Bachelor’s degree in Business Administration, Marketing, Information Systems, Accounting, or a related field.
- Proven experience in SEO (technical, on-page, and off-page) with a strong focus on B2B organic growth strategies.
- Solid expertise in content marketing, keyword research, and optimizing website and blog content for search performance.
- Analytical mindset with proficiency in SEO and analytics tools (e.g., Google Analytics, Search Console, Ahrefs, SEMrush) for performance tracking and reporting.
- Strong understanding of lead generation funnels and conversion optimization strategies.
- Hands-on experience leveraging AI tools (e.g., ChatGPT, Jasper, SurferSEO) for content optimization, automation, and workflow efficiency.
- Familiarity with CMS platforms (e.g., WordPress) and basic experience supporting email marketing platforms and campaigns.
Salary ranges, depending on experience.