Senior Paid Media Architect: Google & Meta Ads

BruntWork; Philippines; On-site; PHP 900,000 - 1,200,000; Full time

Job summary

BruntWork is seeking a Senior Google & Meta Ads Specialist to manage, optimize, and scale paid advertising campaigns across Google Ads and Meta Ads (Facebook & Instagram).

The ideal candidate is highly analytical, results-driven, and capable of independently managing multiple campaigns and budgets while delivering measurable improvements in leads, conversions, CPA, CPL, ROAS, and revenue.

Qualifications

• 5+ years hands-on paid advertising experience with strong Google Ads expertise.
• Advanced knowledge of lead generation and/or e-commerce campaigns.
• Proven ability to improve campaign performance and scale successful campaigns.
• Strong analytical, problem-solving, and reporting skills.
• Excellent written and verbal English communication skills.

Responsibilities

• Build, manage, and optimize Google Ads and Meta Ads campaigns across Search, Display, Shopping, Performance Max, YouTube, Facebook and Instagram.
• Develop paid advertising strategies for lead generation, remarketing, and customer acquisition.
• Conduct keyword and audience research, competitor analysis, and campaign audits.
• Develop and test ad copy, creatives, audiences, bidding strategies, and campaign structures.
• Monitor budgets, performance metrics, CPA/CPL, ROAS, and conversion rates; identify optimization opportunities.

Skills

Google Ads

GA4

Conversion tracking

Bid management

Analytics & reporting

Client communication

Tools

Google Tag Manager

Meta Ads Manager

Conversions API

Job description

BruntWork is seeking a Senior Google & Meta Ads Specialist to manage, optimize, and scale paid advertising campaigns across Google Ads and Meta Ads (Facebook & Instagram).

The ideal candidate is highly analytical, results-driven, and capable of independently managing multiple campaigns and budgets while delivering measurable improvements in leads, conversions, CPA, CPL, ROAS, and revenue.