Senior Marketing Leader — Brand & Growth Strategy

PM Consulting; Metro Manila; Vor Ort; PHP 2.500.000 - 4.200.000; Vollzeit

Zusammenfassung

PM Consulting in Quezon City seeks a Marketing Head (Senior Manager to AVP) to lead brand strategy and market leadership across B2B and B2C channels. You will oversee strategic marketing planning, budget governance, consumer insights, and integrated digital campaigns including a proprietary app, while coordinating with Sales, Operations and external agencies.

The role requires 10–15 years in brand management with at least 5 years in leadership, plus a strong background in durable goods or FMCG;

Qualifikationen

• 10–15 years in Brand Management/Marketing with at least 5 years in a senior leadership or people-management role.
• Experience with tangible products or durable consumer goods; FMCG, Automotive, Industrial Products, or Industrial Manufacturing preferred.
• Bachelor’s degree in Marketing, Business Administration, or related field; MBA strong advantage.
• Expert knowledge of the Philippine media and advertising landscape; strong digital and traditional trade marketing.
• Leadership style: visionary and hands-on, able to execute strategy during major events and activations.

Aufgaben

• Formulate and execute the annual marketing roadmap to protect and expand the brand's leading market share.
• Direct the corporate marketing budget, establishing KPIs and ROI across B2B and B2C channels.
• Define and maintain brand positioning with cohesive messaging across consumer touchpoints.

Kenntnisse

Brand management

Leadership

Budget management

Market research

Digital marketing

ATL/BTL campaigns

Strategic thinking

Cross-functional collaboration

Ausbildung

Bachelor’s degree in Marketing or Business Administration

MBA or related advanced degree

Jobbeschreibung

PM Consulting in Quezon City seeks a Marketing Head (Senior Manager to AVP) to lead brand strategy and market leadership across B2B and B2C channels. You will oversee strategic marketing planning, budget governance, consumer insights, and integrated digital campaigns including a proprietary app, while coordinating with Sales, Operations and external agencies.

The role requires 10–15 years in brand management with at least 5 years in leadership, plus a strong background in durable goods or FMCG;