Senior Lead Analyst IV Campaign Analytics

Emerson; Mandaluyong; On-site; PHP 600,000 - 900,000; Full time

Benefits offered by this job

Medical insurance plans

Flexible time off

Employee Assistance Program

Paid parental leave

Vacation and holiday leave

Job summary

Emerson is seeking a Campaign Analyst in Manila to support data-driven marketing decisions. You will collect, analyze, and report on campaign, website, and social data to identify trends and KPIs, helping optimize strategies and drive actions across teams.

You will develop dashboards, maintain reporting frameworks, and collaborate with Marketing, Digital Intelligence, and IT to translate business needs into analytics solutions.

Qualifications

• Bachelor’s degree in Marketing, Business, Analytics, Statistics or similar with analytics background.
• 5+ years in marketing analytics, campaign analytics or digital analytics.
• Strong data storytelling and visualization skills.
• Proficiency in Excel and BI tools; familiarity with Power BI or equivalent.

Responsibilities

• Turn campaign data into insights, trends, and actionable recommendations for marketing teams.
• Develop and maintain dashboards, reports, KPIs, and measurement frameworks.
• Collaborate with Marketing, Digital Intelligence, IT and other teams to translate needs into analytics solutions.
• Improve data quality, governance, and campaign measurement; identify automation opportunities.
• Explore AI and emerging analytics technologies to enhance data delivery of insights.
• Communicate findings clearly and document best practices for stakeholders.

Skills

Marketing analytics

Campaign analytics

Digital analytics

Business intelligence

Data storytelling

Data visualization

Excel

Education

Bachelor's degree in Marketing or Analytics

Tools

Power BI

Google Analytics

Job description

If you are a Campaign Analyst professional looking for an opportunity to grow your career, this gives you the chance to support marketing efforts by collecting, analyzing, and reporting on data from campaigns, websites, and social media to identify trends, track key performance indicators (KPIs), and help optimize strategies. In this role, you will work with campaign data, performance metrics, reporting solutions, and business stakeholders to understand what is working, identify opportunities, and make it easier for teams to act on data-driven decision-making.

In This Role, Your Responsibilities Will Be:

• Turn campaign and customer data into insights, trends, and recommendations that help marketing teams make better decisions.
• Develop and maintain dashboards, reports, KPIs, and measurement frameworks that make campaign performance easy to understand and act on.
• Work with Marketing & Commercial Excellence, Digital Intelligence, IT, and other teams to understand business needs and translate them into effective analytics solutions.
• Help strengthen data quality, governance, and campaign measurement while identifying opportunities to streamline and automate recurring work.
• Explore AI, automation, and emerging analytics technologies to improve how we analyze data and deliver insights.
• Communicate findings clearly, develop best practices and documentation, and help stakeholders get more value from campaign data.

Who You Are:

You have a strong drive for results and exhibit passion and enthusiasm to get things done. You are a proactive self-starter with a high level of commitment to exceeding expectations. You can efficiently carry out tasks independently and generate accurate, high-quality reports. You can proficiently communicate ideas and influence both internal and external customers. You’re interpersonally savvy and able to collaborate and efficiently work with people at any level in a multicultural environment.

For This Role, You Will Need:

• Bachelor’s degree in Marketing, Business, Analytics, Statistics, Information Systems or other similar course with strong analytics background
• 5+ years of experience in marketing analytics, campaign analytics, digital analytics, business intelligence, or a related analytical field.
• Attention to detail for accurate data entry, tracking, and analysis.
• Strong data storytelling and data visualization skills.
• Strong quantitative skills and analytical abilities.
• Strong communication skills with the ability to explain complex data to non-technical stakeholders.
• Proficient in Microsoft Office applications, especially Excel.
• Familiarity with Power BI or similar data visualization tools.

Preferred Qualifications that Set You Apart:

• Digital Marketing B2B knowledge is a plus.
• Proficient in Google Analytics, Google Ads, Hootsuite, and other similar digital analytics tools is a plus.
• Familiarity with Permission Marketing tools like Eloqua is a plus.

Our Culture & Commitment to You

At Emerson, we prioritize a workplace where every employee is valued, respected, and empowered to grow. We foster an environment that encourages innovation, collaboration, and diverse perspectives—because we know that great ideas come from great teams. Our commitment to ongoing career development and growing an inclusive culture ensures you have the support to thrive. Whether through mentorship, training, or leadership opportunities, we invest in your success so you can make a lasting impact. We believe diverse teams, working together are key to driving growth and delivering business results.

We recognize the importance of employee wellbeing. We prioritize providing competitive benefits plans, a variety of medical insurance plans, Employee Assistance Program, employee resource groups, recognition, and much more. Our culture offers flexible time off plans, including paid parental leave (maternal and paternal), vacation, and holiday leave.

WHY EMERSON (https://www1.emerson.com/en/corporate/careers/meet-emerson)

Our Commitment to Our People

At Emerson, we are motivated by a spirit of collaboration that helps our diverse, multicultural teams across the world drive innovation that makes the world healthier, safer, smarter, and more sustainable. And we want you to join us in our bold aspiration.

We have built an engaged community of inquisitive, dedicated people who thrive knowing they are welcomed, trusted, celebrated, and empowered to solve the world’s most complex problems — for our customers, our communities, and the planet. You’ll contribute to this vital work while further developing your skills through our award-winning employee development programs. We are a proud corporate citizen in every city where we operate and are committed to our people, our communities, and the world at large. We take this responsibility seriously and strive to make a positive impact through every endeavor.

At Emerson, you’ll see firsthand that our people are at the center of everything we do. So, let’s go. Let’s think differently. Learn, collaborate, and grow. Seek opportunity. Push boundaries. Be empowered to make things better. Speed up to break through. Let’s go, together.

Accessibility Assistance or Accommodation

If you have a disability and are having difficulty accessing or using this website to apply for a position, please contact: [e-mail] .

ABOUT EMERSON (https://www1.emerson.com/en/corporate/about-us)

Emerson is a global leader in automation technology and software. Through our deep domain expertise and legacy of flawless execution, Emerson helps customers in critical industries like life sciences, energy, power and renewables, chemical and advanced factory automation operate more sustainably while improving productivity, energy security and reliability.

With global operations and a comprehensive portfolio of software and technology, we are helping companies implement digital transformation to measurably improve their operations, conserve valuable resources and enhance their safety.

We offer equitable opportunities, celebrate diversity, and embrace challenges with confidence that, together, we can make an impact across a broad spectrum of countries and industries. Whether you’re an established professional looking for a career change, an undergraduate student exploring possibilities, or a recent graduate with an advanced degree, you’ll find your chance to make a difference with Emerson. Join our team – let’s go!

Emerson is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, race, color, religion, national origin, age, marital status, political affiliation, sexual orientation, gender identity, genetic information, disability or protected veteran status. We are committed to providing a workplace free of any discrimination or harassment.