Senior BI Lead: SQL, Power BI & Tableau for CRM Insights

SM Retail Inc.; Pasay; Presencial; PHP 600.000 - 1.200.000; Jornada completa

Descripción de la vacante

SM Retail Inc. is seeking an experienced Reports and Visualization Analyst to work with business users across the organization, translating analytic needs into actionable dashboards for Marketing and Business teams.

You will lead a small BI team, drive data quality, and deliver insights through SQL-based reports and visualization tools, enabling customer profiling, campaign analysis, and improved store performance.

Formación

• 5+ years’ experience in data mining, database query, or reports generation.
• Experience with loyalty and CRM programs; led teams or major projects.
• Proficient in SQL and BI tools (Power BI / Tableau).
• Strong communication skills.

Responsabilidades

• Generate reports and analyze data for profiling, segmentation and CRM campaigns.
• Guide users in data analysis, customer profiling, customer segmentation and measuring campaign effectiveness.
• Analyze transaction data to gain insight in improving store traffic and customer loyalty.
• Coordinate with teams on report production requirements and schedules to publish reports on time.
• Ensure data quality and integrity throughout the process of building and optimizing dashboard performance.
• Lead the team of BI Developers and Data Analysts to deliver report requirements via T-SQL Extraction and Data Visualization tool.

Conocimientos

Data Mining

SQL scripting

Campaign analysis

Team leadership

Herramientas

Power BI

Tableau

Descripción del empleo

SM Retail Inc. is seeking an experienced Reports and Visualization Analyst to work with business users across the organization, translating analytic needs into actionable dashboards for Marketing and Business teams.

You will lead a small BI team, drive data quality, and deliver insights through SQL-based reports and visualization tools, enabling customer profiling, campaign analysis, and improved store performance.