Senior Ad Monetisation Architect — Remote

Dating Group; Metro Manila; À distance; PHP 5 675 000 - 8 827 000; Plein temps

Avantages offerts par ce poste

Remote work full-time

Vacation 28 days/year

Wellness days 7/year

Referral bonuses up to $5000

Training reimbursement 50%

Résumé du poste

Social Discovery Group (SDG) is seeking a Senior Ad Monetisation Specialist to own and optimise our ad stack for web and mobile apps. You will configure AdMob, Google Ad Manager, mediation, and programmatic demand to drive revenue.

You will work with Product, Engineering, Data, Marketing, and Finance to grow incremental ad revenue while preserving user experience and subscription value across a global portfolio.

Qualifications

• Advanced hands-on experience with Google AdMob.
• Advanced hands-on experience with Google Ad Manager.
• App ad mediation setup and optimisation, including bidding, waterfalls, mediation groups, demand partners, and country-level optimisation.
• Web ad monetisation, including ad units, line items, orders, targeting, programmatic demand, direct campaigns, and yield optimisation.
• Strong understanding of key ad metrics: match rate, fill rate, show rate, ARPU, eCPM, CTR.

Responsabilités

• Own the ad monetisation strategy and execution across web and mobile apps.
• Configure, manage, and optimise AdMob, Google Ad Manager, app mediation, web ad inventory, programmatic demand, and ad placements.
• Audit the current ad setup and identify opportunities to improve fill rate, eCPM, show rate, ARPU, and total ad revenue.
• Design and manage ad unit structures across multiple brands, platforms, countries, user segments, and placements.
• Introduce and optimise ad formats such as banners, interstitials, native ads, and potentially rewarded ads.
• Set up and optimise mediation groups, bidding, waterfalls, demand partners, floors, and country-level strategies.
• Troubleshoot ad revenue issues, including no-fill, low show rate, SDK/adapter issues, consent-related issues, policy limitations, and app release impacts.
• Work with Engineering to implement SDKs, mediation adapters, ad placements, event tracking, consent flows, and QA processes.
• Work with Product to ensure ad placements maximise incremental revenue without damaging subscription conversion, user retention, or user experience.
• Work with Data to build reporting dashboards and monitor key ad monetisation metrics by platform, brand, country, placement, app version, and user type.
• Run experiments to test ad formats, placements, frequency caps, mediation changes, and demand partners.
• Monitor ad quality, policy compliance, brand safety, privacy requirements, and consent management.
• Provide weekly reporting, insights, and recommendations to leadership.

Connaissances

AdMob

Google Ad Manager

Mediation setup

Programmatic demand

Ad placement strategy

Reporting dashboards

A/B testing

Privacy/consent

Outils

Looker

Tableau

Power BI

BigQuery

Description du poste

Social Discovery Group (SDG) is seeking a Senior Ad Monetisation Specialist to own and optimise our ad stack for web and mobile apps. You will configure AdMob, Google Ad Manager, mediation, and programmatic demand to drive revenue.

You will work with Product, Engineering, Data, Marketing, and Finance to grow incremental ad revenue while preserving user experience and subscription value across a global portfolio.