1. Sales Development and Management
- Develop and implement sales strategies to achieve monthly and quarterly revenue targets.
- Identify and pursue new business opportunities, partnerships, and distribution channels.
- Prepare sales forecasts, monitor sales performance, and analyze results to recommend improvements.
- Build and maintain long‑term relationships with clients, distributors, and resellers.
- Oversee the end‑to‑end sales process—from lead generation to deal closing.
2. Marketing Strategy and Execution
- Conceptualize and execute marketing campaigns, both digital and traditional, aligned with the brand’s positioning.
- Manage social media presence, online advertisements, and marketing collaterals to strengthen brand engagement.
- Coordinate with graphic designers, content creators, and third‑party agencies for promotional materials and events.
- Analyze market trends, competitors, and customer behavior to adjust marketing strategies accordingly.
- Develop creative materials such as product presentations, brochures, digital content, and sales kits.
3. Brand and Campaign Management
- Support product launches, activations, and trade marketing initiatives.
- Ensure consistency of brand identity across all marketing channels and communications.
- Evaluate campaign effectiveness using measurable KPIs (reach, engagement, conversion rate).
4. Reporting and Analytics
- Track and report on sales performance, marketing ROI, and brand awareness metrics.
- Present weekly and monthly performance updates to the CEO and management.
- Maintain an organized database of leads, prospects, and marketing activities.
5. Cross‑Functional Coordination
- Collaborate with operations, finance, and warehouse departments to ensure product availability and timely delivery.
- Coordinate with the e‑commerce team for promotional alignment across online platforms.
- Work with suppliers, event organizers, and marketing partners for collaborative promotions.
6. Other Duties
- Represent the company in industry events, exhibitions, and meetings as needed.
- Handle customer inquiries and provide after‑sales support when necessary.
- Perform other related tasks that may be assigned from time to time by the CEO and management team.