Portfolio Marketing Manager

BDO Unibank

Philippines

On-site

PHP 420,000 - 660,000

Full time

2 days ago
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Job summary

BDO Unibank is seeking a marketing project manager to develop portfolio and product programs supporting Branch Banking Group objectives. The role focuses on enhancing customer experience and driving CASA growth through digital and print communications.

You will manage proposals, briefs, budgets, and performance measures, oversee design and production of materials, coordinate with partners, and ensure branding guidelines are followed across all channels and updates are delivered on schedule.

Qualifications

  • Bachelor's degree in Marketing or related field.
  • 3–5 years of experience in project management and marketing.
  • Background in digital marketing.
  • Ability to conceptualize, implement and manage programs.
  • Willing to work onsite in Ortigas.

Responsibilities

  • Develop portfolio and product programs to support business objectives of the Branch Banking Group.
  • Identify opportunities to enhance customer experience and drive CASA growth.
  • Conceptualize and present proposals to Branch Banking Group, including budgets and performance measures.
  • Prepare agency briefs and schedule meetings with advertising/design agencies.
  • Manage design, development, and production of communication materials (print and digital).
  • Coordinate with partners for production, deployment, and updates to stakeholders.
  • Execute launch plans and coordinate with service providers for implementation.
  • Develop and conduct training for front liners of internal/external partners.
  • Ensure materials align with branding guidelines and delivery schedules.
  • Update all channels with project/communication changes.

Skills

Program management
Digital marketing
Marketing

Education

Bachelor's degree in Marketing or related field

Job description

BDO Unibank is seeking a marketing project manager to develop portfolio and product programs supporting Branch Banking Group objectives. The role focuses on enhancing customer experience and driving CASA growth through digital and print communications.

You will manage proposals, briefs, budgets, and performance measures, oversee design and production of materials, coordinate with partners, and ensure branding guidelines are followed across all channels and updates are delivered on schedule.

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