Paid Marketer

GrowthPair; Philippines; Remote; PHP 2,192,000 - 4,383,000; Full time

Benefits offered by this job

Remote work

Competitive USD pay

Health insurance stipend

WFH stipend

Education stipend

Co-working membership

Training modules access

Annual performance review

10 PTO days per year

Job summary

Growthpair is seeking a Paid Marketer to lead paid campaigns across Google, Meta, and TikTok. You will plan, launch, and optimize ads to drive engagement and conversions while aligning with business goals.

The role requires 3+ years in media buying, expertise in Meta/Google/TikTok ads, strong data analysis, and compelling copy/design skills. This is a remote position with US-hours overlap.

Qualifications

• 3+ years of experience in a media buying role.
• Proficiency in Meta, Google, and TikTok paid advertising channels.
• Strong analytical skills to interpret data and inform decisions.
• Excellent copywriting and visual design skills for ad creation.
• Knowledge of audience targeting and segmentation techniques.
• Familiarity with digital marketing tools and analytics platforms (e.g., Google Analytics).
• Ability to work during U.S. work hours (PT/ET).

Responsibilities

• Develop and implement paid campaigns that align with business goals
• Set up, monitor, and optimize campaigns on platforms like Google Ads and Meta Ads
• Analyze campaign performance data, including CTR, CPC, CPM, and ROI
• Craft compelling ad copy designed to drive clicks and conversions
• Manage daily and monthly advertising budgets to maximize ROI
• Prepare performance reports and provide actionable insights for campaign optimization
• Implement A/B testing to refine ad copy, targeting strategies, and landing pages

Skills

Analytical skills

Copywriting

Visual design

Audience targeting

Paid ads platforms

Data interpretation

Campaign optimization

Tools

Google Analytics

Meta Ads Manager

TikTok Ads Manager

Job description

Paid Marketer

Company : Growthpair Job Type : Full Time Philippines JobCopilot will tailor your resume and auto-fill the application

Job Description - Paid Marketer

We are seeking a Paid Marketer to support our paid efforts across Google, Meta and TikTok. This role is responsible for planning, executing, and optimizing paid campaigns across platforms to drive engagement and conversions.

Key Responsibilities

• Develop and implement paid campaigns that align with business goals
• Set up, monitor, and optimize campaigns on platforms like Google Ads and Meta Ads
• Analyze campaign performance data, including metrics such as CTR, CPC, CPM, and ROI
• Craft compelling ad copy designed to drive clicks and conversions
• Manage daily and monthly advertising budgets to maximize ROI and cost efficiency
• Prepare performance reports and provide actionable insights for campaign optimization
• Implement A/B testing to refine ad copy, targeting strategies, and landing pages

Requirements

• 3+ years of experience in a media buying role
• Proficiency in Meta, Google, and TikTok paid advertising channels
• Strong analytical skills and ability to interpret data to make informed decisions
• Excellent copywriting and visual design skills for ad creation
• Knowledge of audience targeting and segmentation techniques
• Familiarity with digital marketing tools and analytics platforms (e.g., Google Analytics)
• Ability to work during U.S. work hours (PT/ ET)

Benefits

• Remote work, forever
• Competitive USD pay
• Health insurance stipend
• WFH stipend
• Education stipend
• Co-working membership
• Training modules access
• Annual performance review
• 10 PTO days per year