Oncology Marketing Manager – Multichannel Leader

GSK; Trece Martires; On-site; PHP 900,000 - 1,300,000; Full time

Job summary

GSK in the Philippines is seeking a results-driven marketing professional to lead oncology marketing initiatives on-site. You will translate strategy into local plans, design patient and healthcare professional journeys, and deliver integrated multichannel campaigns with cross-functional teams.

The role requires a minimum of 3 years in pharmaceutical marketing or brand management, strong commercial acumen, and knowledge of local regulatory standards.

Qualifications

• Bachelor's degree in business, life sciences, pharmacy, marketing or related field.
• Minimum 3 years' experience in pharmaceutical marketing, product management or brand management.
• Experience planning and executing multichannel campaigns.
• Strong commercial acumen and experience using insight to drive marketing plans.
• Proven ability to work cross-functionally and influence stakeholders.
• Knowledge of local regulatory and promotional standards in the Philippines.

Responsibilities

• Translate therapy area strategy into local oncology marketing plans with clear, measurable objectives.
• Use customer and market insights to design patient and healthcare professional journeys.
• Plan and deliver integrated multichannel campaigns, coordinating with local teams and external partners.
• Work with medical, regulatory and sales teams to ensure compliant, effective execution in market.
• Monitor campaign performance, analyse results and recommend improvements to increase impact and return.
• Manage vendor relationships and budget for promotional activities and events.

Skills

Data to Insights

Digital Fluency

Marketing Campaign Planning

Marketing Measurement

Marketing Strategy Implementation

Omnichannel Marketing

Scientific Literacy

Education

Bachelor's degree in business, life sciences, pharmacy, marketing or related field

Job description

GSK in the Philippines is seeking a results-driven marketing professional to lead oncology marketing initiatives on-site. You will translate strategy into local plans, design patient and healthcare professional journeys, and deliver integrated multichannel campaigns with cross-functional teams.

The role requires a minimum of 3 years in pharmaceutical marketing or brand management, strong commercial acumen, and knowledge of local regulatory standards.