Omnichannel Marketing Manager

Our Clients; Cebu City; In loco; PHP 700.000 - 1.100.000; Tempo pieno

Descrizione del lavoro

Our Clients in Cebu City is seeking a Marketing Manager to lead planning, coordination, and execution of integrated campaigns across physical stores, online channels, and marketplaces. You will bridge offline and online marketing, steering brand identity and driving growth with data-driven campaigns.

The role requires 4–6 years in marketing, with a strong retail/tech background, and a track record in creative leadership, cross‑functional collaboration, and performance measurement.

Competenze

• Bachelor's degree in Marketing, Business, Communications, Advertising, or related field.
• 4–6 years of marketing experience, prefer retail/electronics/gaming lifestyle or FMCG.
• Deep understanding of social media, paid ads, e‑commerce, marketplaces, and omnichannel engagement.
• Proven ability to provide creative direction and craft sales-driven campaign messages.
• Excellent communication, leadership, and cross‑functional collaboration skills.
• Strong strategic planning with customer-centric and retail‑savvy mindset.

Mansioni

• Develop and execute comprehensive marketing plans across physical stores, e‑commerce, and marketplaces.
• Provide clear direction to creative teams; review visuals, captions, and campaigns for brand alignment.
• Manage brand presence on Facebook, Instagram, TikTok, websites, and marketplaces; oversee content calendars and paid ads.
• Drive store traffic and promotions through localized campaigns and mall activations.
• Coordinate with partners and suppliers for co-funded promotions and in-store activations; ensure proper execution and reporting.
• Lead campaigns end‑to‑end and report KPIs like traffic, sales impact, and ROAS.

Conoscenze

Marketing strategy

Brand management

Digital marketing

Creative leadership

Project management

Omnichannel

Formazione

Bachelor's degree in Marketing, Business, Communications, Advertising, or related field

Descrizione del lavoro

Our Clients in Cebu City is seeking a Marketing Manager to lead planning, coordination, and execution of integrated campaigns across physical stores, online channels, and marketplaces. You will bridge offline and online marketing, steering brand identity and driving growth with data-driven campaigns.

The role requires 4–6 years in marketing, with a strong retail/tech background, and a track record in creative leadership, cross‑functional collaboration, and performance measurement.