Media Buyer and Ad Creative Strategist

SMB Deal Hunter; Philippines; Remote; PHP 3,841,000 - 5,762,000; Full time

Job summary

SMB Deal Hunter is hiring a Media Buyer & Ad Creative Strategist to scale our newsletter growth and acquisition efforts. You will manage daily Meta ad campaigns, brainstorm creative angles, and work with creators to produce high-volume, effective content.

You’ll track performance, maintain transparent records, and leverage AI workflows to speed testing and iteration. Remote role with compensation based on experience.

Qualifications

• Hands-on experience with paid social on Meta platforms.
• Strong creative sensibility to identify fatigued vs. fresh angles.
• Experience collaborating with UGC creators and briefings.

Responsibilities

• Run daily Meta ad campaigns and optimization to drive newsletter signups and booked calls.
• Concept and brief creative at high volume across formats (UGC, static, podcast-style, carousel).
• Work with UGC creators: source, brief, iterate, and maintain a roster.
• Maintain trackers documenting live, fatigued, queued tests and outcomes for continuity.
• Leverage AI tools in research, scripting, iteration, and variant generation.

Skills

Meta ad buying

Creative strategy

UGC collaboration

AI-driven workflows

Analytics & tracking

Tools

Meta Ads Manager

Analytics platforms

Job description

SMB Deal Hunter is growing quickly and we're hiring a Media Buyer & Ad Creative Strategist to add capacity to our team.

The marketing team is already running, the offers work, and the bottleneck now is how much creative we can get into market and how well it gets managed once it is there. You are coming in to raise that ceiling.

The spend is concentrated on Meta. YouTube is a bonus if you have it, not a requirement.

Who We Are:

We run SMB Deal Hunter, the fastest growing small business acquisition newsletter with over 265,000 subscribers. Our team also runs a business buying accelerator behind over $275M in small business acquisitions.

What You'll Do:

• Run daily buying and optimization on Meta alongside the existing team to drive new qualified newsletter subscribers and booked calls
• Concept and brief creative at volume across multiple formats. UGC, static, podcast-style, founder-led talking head, carousel, whatever the angle calls for
• Work with UGC creators. Source them, brief them, give notes that actually improve the next take, and keep a roster warm so we are never waiting on footage
• Track everything. What is live, what is fatigued, what is queued, what has already been tested and lost. If a new person joined next week they should be able to read your tracker and know the full history
• Use AI tools heavily in your creative process. We want someone who has already built their own workflows for research, scripting, iteration, and variant generation, not someone who is curious about trying it
• Report on performance against the three objectives above, weekly and honestly

Requirements:

• You have personally managed $500K to $1M+ per month in ad spend. This is a hard floor, not a nice to have. Please be specific about the accounts and the monthly numbers
• Deep creative chops. You can look at an account and immediately see which angles are exhausted and which have never been tried
• Comfortable across multiple ad formats, not just the one your last account happened to use
• Experience working with UGC creators is a strong plus
• Strong with AI tools as part of your daily creative process
• Systems and process oriented. You track things without being asked
• Meta is your primary platform

What You Do NOT Need

• Any background in business acquisition or M&A. We will teach you the space
• Experience scaling an email list
• E-commerce media buyers are very welcome. If your background is DTC and you are excellent at creative, you can do this job

Hours & Compensation

• Remote (South Africa, Europe, LatAm welcomed)
• ET working hours required
• Full-time
• Compensation depends on experience