Marketing Technology Specialist

Dempsey Resource Management Inc.; Pampanga; On-site; PHP 446,000 - 781,000; Full time

Job summary

A resource management company located in the Philippines is seeking a qualified individual to manage website development and implement CRM systems. The ideal candidate will have a Bachelor's in IT and be proficient in website implementation and CRM platforms. Responsibilities include overseeing marketing performance metrics and troubleshooting technical issues. This position offers a salary dependent on experience.

Qualifications

• Bachelor's degree in IT is required.
• Proficient in website development and implementation.
• Knowledgeable with CRM platforms and marketing automation tools.
• Strong technical aptitude to manage complex systems.
• Ability to coordinate with marketing and customer teams.
• Graphic design skills are a plus, plus knowledge of Meta Pixel.

Responsibilities

• Manage website development and updates.
• Administer CRM systems for lead routing.
• Track and analyze marketing performance metrics.
• Track, analyze, and report marketing performance metrics across platforms.
• Troubleshoot technical issues across digital marketing platforms.
• Maintain a secure digital asset registry ensuring continuity and access.
• Provide IT-support for non-marketing tasks as needed.

Skills

Website development

CRM platforms

Technical aptitude

Collaboration

Graphic design (plus)

Meta Pixel

Education

Bachelor's degree in IT

Tools

Marketing automation tools

Meta Pixel

Job description

Key Responsibilities

• Manage website development, updates, and implementation, ensuring proper functionality, SEO, and lead capture.
• Administer CRM systems, ensuring leads from all campaigns are accurately routed to the Customer Relationship Team.
• Serve as the primary conduit between marketing systems and the sales team, ensuring smooth lead handoff and follow-up.
• Track, analyze, and report on marketing performance metrics across platforms.
• Troubleshoot technical issues across digital marketing platforms and tools.
• Maintain and organize a secure digital asset registry ensuring continuity, security, and preventing loss of access.
• Provide support for other non-marketing, IT-related tasks.

Qualifications

• Bachelor’s degree in IT
• Proficient in website development and implementation
• Knowledgeable with CRM platforms and marketing automation tools
• Strong technical aptitude and ability to navigate, manage, and organize complex systems
• Collaborative and able to coordinate with the marketing and customer relationship team
• Proficiency in graphic design is a plus
• Knowledgeable with Meta Pixel

Salary: Dependent on experience