Marketing Tech Strategy & Transformation Lead

Accenture in the Philippines; Philippines; On-site; PHP 1,800,000 - 3,000,000; Full time

Job summary

Accenture’s Marketing Technology chapter in the Philippines drives design, implementation, and optimization of MarTech and AdTech for clients across sales, service, and marketing. You will help design architectures, assess capabilities, and develop roadmaps to accelerate business outcomes.

The role requires hands-on experience with Adobe EE, SFMC, Google MMP, and integration with tools like GTM, Tealium, and Marketo.

Qualifications

• Must have deep experience in MarTech/AdTech transformation and assessments.
• Proficient in Adobe Experience Cloud, Salesforce Marketing Cloud, and Google Marketing Platform.
• Strong understanding of marketing processes, operating models, and technology.
• Hands-on with tools like Adobe Campaign, Marketo, DMPs, GTM/Launch/Tealium, and cloud platforms.

Responsibilities

• Lead design, implementation, and optimization of MarTech/AdTech solutions for clients.
• Develop solution architectures, roadmaps, and business cases for marketing tech.
• Gather requirements and design processes for marketing/advertising tool implementations.

Skills

MarTech/AdTech Transformation

MarTech Assessments

Adobe Experience Cloud

Salesforce Marketing Cloud

Google Marketing Platform

Marketing processes

Research & analysis

APIs integration

Tools

Adobe Campaign

Marketo

Pega Decisioning

SFMC

GTM/Launch/Tealium

DMPs

Job description

Accenture’s Marketing Technology chapter in the Philippines drives design, implementation, and optimization of MarTech and AdTech for clients across sales, service, and marketing. You will help design architectures, assess capabilities, and develop roadmaps to accelerate business outcomes.

The role requires hands-on experience with Adobe EE, SFMC, Google MMP, and integration with tools like GTM, Tealium, and Marketo.