Marketing & SEO Specialist

Cloudstaff; Mandaluyong; Hybrid; PHP 50,000 - 80,000; Full time

Benefits offered by this job

Comprehensive health and life insurance

Flexible leave credits

Quarterly perks boxes for WFH staff

Annual Performance Review with Salary Increase

Company-provided PC/Laptop

Mental Wellness Employee Assistance program

Job summary

A leading outsourcing company is seeking a Marketing & SEO Specialist to develop and manage comprehensive SEO strategies while overseeing digital marketing efforts. This role offers work-from-home or hybrid flexibility, opportunities for career advancement, and a collaborative environment. Applicants should have proven experience in SEO management and a strong understanding of analytics tools. Join a vibrant team focused on creativity and collaboration to build your career anywhere.

Qualifications

• Proven experience in SEO management and digital marketing, preferably within an agency setting.
• Strong understanding of paid advertising platforms and their integration with SEO strategies.
• Excellent analytical skills with the ability to conduct deep dives into data.

Responsibilities

• Develop and manage comprehensive SEO strategies.
• Oversee and optimize paid advertising campaigns.
• Conduct in-depth analysis of campaign performance.

Skills

SEO management

Digital marketing

Data analysis

Collaborative skills

Tools

Google Ads

Google Analytics

HubSpot

Meta

Pinterest

Job description

We’re Hiring: Marketing & SEO Specialist!

Looking for a role that fosters collaboration, creativity and career growth in a vibrant office environment? We got!

We are currently on the lookout for a Marketing & SEO Specialist to join our team at Cloudstaff, the #1 workplace everywhere! Think you qualify for the role? Attach a 1-2 minute video intro and introduce yourself to us so we can meet you virtually. Attach this together with your updated CV to become a priority applicant!

Role

Marketing & SEO Specialist

Work Arrangement

Work From Home / Hybrid

Location

Any CS Branch - Ortigas / Makati / Cebu / Davao / Angeles / Mabalacat

Schedule

Morning Shift

We are seeking a highly skilled and experienced SEO and Digital Marketing Manager to join our team. This role requires a candidate who can manage both SEO and other business-related responsibilities, ensuring a cohesive and effective digital presence.

Key Responsibilities

SEO Strategy and Management

• Develop, implement, and manage comprehensive SEO strategies to drive organic traffic and improve search engine rankings.
• Conduct deep dives into data to analyze where the majority of business is coming from (e.g., organic search, paid ads, etc.).
• Provide actionable insights and recommendations for optimizing campaigns.

Paid Advertising

• Oversee and optimize paid advertising campaigns (e.g., Google Ads, social media ads) to maximize ROI.
• Analyze the performance of paid ads and adjust strategies as needed.

Handover and Transition Management

• Manage the handover process for campaigns, ensuring a smooth transition when moving responsibilities to another person or team.
• Collaborate with the current agency to ensure continuity and avoid disruptions during the transition.

Data Analysis and Reporting

• Conduct in-depth analysis of campaign performance, identifying trends and opportunities for improvement.
• Generate regular reports to track progress and present findings to stakeholders.

Collaboration and Coordination

• Work closely with internal teams and external agencies to align SEO efforts with broader business goals.
• Coordinate with content creators, developers, and other stakeholders to implement SEO best practices.

Industry Trends and Best Practices

• Stay updated on the latest trends, algorithm changes, and best practices in SEO and digital marketing.
• Recommend and implement new strategies to keep campaigns competitive.

Qualification and Requirements

• Proven experience in SEO management and digital marketing, preferably within an agency setting.
• Strong understanding of paid advertising platforms (e.g., Google Ads, Facebook Ads) and their integration with SEO strategies.
• Excellent analytical skills with the ability to conduct deep dives into data to identify opportunities and challenges.
• Experience managing handover processes for campaigns or projects.
• Strong communication and collaboration skills to work effectively with internal and external stakeholders.
• Familiarity with tools such as:
• HubSpot preferred (training can be provided if needed)
• Pinterest
• Meta
• Google Ads
• Google Analytics

Nice-to-Have

• Experience managing both SEO and other digital marketing functions (e.g., content marketing, social media, email marketing).
• Knowledge of technical SEO and website optimization techniques.
• Experience working with large-scale campaigns or high-traffic websites.

Non-negotiable skills & requirements

• General SEO and digital marketing
• Meta and Google Ads
• Pinterest
• Meta
• Google Ads
• Google Analytics

Perks & Benefits (Work From Home/Hybrid)

• Comprehensive health and life insurance on your 16th day of employment, covering 1 free dependent on the 16th day of employment
• Flexible leave credits which may be used for vacation, emergency and sick leaves
• Quarterly perks boxes for WFH staff, offering groceries and snacks to keep you fueled Superb and exciting Mid-Year Parties – with items to give away and cash prizes!
• Endless opportunities for career advancement
• Annual Performance Review with Salary Increase
• We set you up for success with a company-provided PC/Laptop and fiber internet connection
• Tech-on-wheels Support
• Participate and join our CS Social Clubs and Special Interest Groups to connect with colleagues
• International career growth and connections
• Unlimited cash incentives for hired referrals
• Mental Wellness Employee Assistance program through Lifeworks
• In-house psychiatrist available to support employees' well-being
• Become part of the Employee Share Units program
• Cloudstaff Dream Points - To be used for bidding useful items like appliances, kitchenettes etc.

Cloudstaff : Build Your Career, Anywhere

• Established in 2005, Cloudstaff is a leading outsourcing company that empowers businesses to thrive through smarter talent solutions. We're passionate about creating a work environment that fosters your professional growth and overall well-being.

Why Cloudstaff is the #1 Workplace?

• Award-winning Culture: We're committed to building the #1 Workplace Everywhere, with a proven track record of staff engagement initiatives and industry recognition
• Invest in You: We support your development through comprehensive training programs, mentoring and opportunities for career advancement
• Thrive as an Individual: We offer a strong work-life balance with flexible schedules, meaningful perks and a collaborative team environment.