Marketing & SEO Specialist

Cloudstaff; Angeles; On-site; PHP 669,600 - 892,800; Full time

Benefits offered by this job

Comprehensive health and life insurance

Flexible leave credits

Quarterly perks boxes

Annual Performance Review with Salary Increase

Company-provided PC/Laptop

Mental Wellness Employee Assistance program

Job summary

A leading outsourcing company in the Philippines is seeking a Marketing & SEO Specialist to enhance their digital marketing strategy. The role involves developing SEO strategies, managing paid advertising campaigns, and collaborating with various internal teams. Ideal candidates should have proven experience in SEO and digital marketing, strong analytical skills, and effective communication abilities. This position offers a hybrid working arrangement and a wide range of perks including health insurance and career advancement opportunities.

Qualifications

• Proven experience in SEO management and digital marketing, preferably within an agency setting.
• Strong understanding of paid advertising platforms and their integration with SEO.
• Excellent analytical skills to identify data-driven opportunities.
• Experience managing handover processes for campaigns.
• Strong communication skills to work effectively with stakeholders.

Responsibilities

• Develop and manage comprehensive SEO strategies to drive traffic.
• Oversee and optimize paid advertising campaigns for maximum ROI.
• Manage handover processes for campaigns to ensure smooth transitions.
• Conduct data analysis and generate regular performance reports.
• Work closely with internal teams and external agencies to align efforts.

Skills

SEO management

Digital marketing

Analytical skills

Communication

Collaboration

Tools

HubSpot

Google Ads

Google Analytics

Pinterest

Meta

Job description

We’re Hiring: Marketing & SEO Specialist!

Looking for a role that fosters collaboration, creativity and career growth in a vibrant office environment? We got you covered!

We are currently on the lookout for a Marketing & SEO Specialist to join our team at Cloudstaff, the #1 workplace everywhere! Think you qualify for the role? Attach a 1-2 minute video intro and introduce yourself to us so we can meet you virtually. Attach this together with your updated CV to become a priority applicant!

Role: Marketing & SEO Specialist

Work Arrangement: Work From Home / Hybrid

Location: Any CS Branch - Ortigas / Makati / Cebu / Davao / Angeles / Mabalacat

Schedule: Morning Shift

We are seeking a highly skilled and experienced SEO and Digital Marketing Manager to join our team. This role requires a candidate who can manage both SEO and other business-related responsibilities, ensuring a cohesive and effective digital presence. The ideal candidate will have a proven track record in agency environments, with the ability to handle complex campaigns and ensure smooth transitions during handovers.

Key Responsibilities:

SEO Strategy and Management:

• Develop, implement, and manage comprehensive SEO strategies to drive organic traffic and improve search engine rankings.
• Conduct deep dives into data to analyze where the majority of business is coming from (e.g., organic search, paid ads, etc.).
• Provide actionable insights and recommendations for optimizing campaigns.

Paid Advertising:

• Oversee and optimize paid advertising campaigns (e.g., Google Ads, social media ads) to maximize ROI.
• Analyze the performance of paid ads and adjust strategies as needed.

Handover and Transition Management:

• Manage the handover process for campaigns, ensuring a smooth transition when moving responsibilities to another person or team.
• Collaborate with the current agency to ensure continuity and avoid disruptions during the transition.

Data Analysis and Reporting:

• Conduct in-depth analysis of campaign performance, identifying trends and opportunities for improvement.
• Generate regular reports to track progress and present findings to stakeholders.

Collaboration and Coordination:

• Work closely with internal teams and external agencies to align SEO efforts with broader business goals.
• Coordinate with content creators, developers, and other stakeholders to implement SEO best practices.

Industry Trends and Best Practices:

• Stay updated on the latest trends, algorithm changes, and best practices in SEO and digital marketing.
• Recommend and implement new strategies to keep campaigns competitive.

Qualification and requirements:

• Proven experience in SEO management and digital marketing, preferably within an agency setting.
• Strong understanding of paid advertising platforms (e.g., Google Ads, Facebook Ads) and their integration with SEO strategies.
• Excellent analytical skills with the ability to conduct deep dives into data to identify opportunities and challenges.
• Experience managing handover processes for campaigns or projects.
• Strong communication and collaboration skills to work effectively with internal and external stakeholders.
• Familiarity with tools such as:
• HubSpot preferred (training can be provided if needed)
• Pinterest
• Meta
• Google Ads
• Google Analytics

Nice-to-Have:

• Experience managing both SEO and other digital marketing functions (e.g., content marketing, social media, email marketing).
• Knowledge of technical SEO and website optimization techniques.
• Experience working with large-scale campaigns or high-traffic websites.

Non-negotiable skills & requirements:

• General SEO and digital marketing
• Meta and Google Ads
• Pinterest
• Meta
• Google Ads
• Google Analytics

Perks & Benefits (Work From Home/Hybrid)

• Comprehensive health and life insurance on your 16th day of employment, covering 1 free dependent on the 16th day of employment
• Flexible leave credits which may be used for vacation, emergency and sick leaves
• Quarterly perks boxes for WFH staff, offering groceries and snacks to keep you fueled Superb and exciting Mid-Year Parties – with items to give away and cash prizes!
• Endless opportunities for career advancement
• Annual Performance Review with Salary Increase
• We set you up for success with a company-provided PC/Laptop and fiber internet connection
• Tech-on-wheels Support
• Participate and join our CS Social Clubs and Special Interest Groups to connect with colleagues
• International career growth and connections
• Unlimited cash incentives for hired referrals
• Mental Wellness Employee Assistance program through Lifeworks
• In-house psychiatrist available to support employees' well-being
• Become part of the Employee Share Units program
• Cloudstaff Dream Points - To be used for bidding useful items like appliances, kitchenettes etc.

Cloudstaff : Build Your Career, Anywhere

• Established in 2005, Cloudstaff is a leading outsourcing company that empowers businesses to thrive through smarter talent solutions. We're passionate about creating a work environment that fosters your professional growth and overall well-being.

Why Cloudstaff is the #1 Workplace?

• Award-winning Culture: We’re committed to building the #1 Workplace Everywhere, with a proven track record of staff engagement initiatives and industry recognition
• Invest in You: We support your development through comprehensive training programs, mentoring and opportunities for career advancement
• Thrive as an Individual: We offer a strong work-life balance with flexible schedules, meaningful perks and a collaborative team environment.