Marketing Officer (Cebu and Manila)

East West Banking Corporation; Philippines; On-site; PHP 600,000 - 900,000; Full time

Job summary

East West Banking Corporation in the Philippines seeks a Marketing Officer to join our Marketing and Cash Management team in Cebu and Taguig. This on-site role involves conceiving and executing event plans to boost brand visibility and sales, with opportunities to work across store networks.

You will manage budgets, coordinate with vendors, record post-event performance, and ensure consistent brand messaging.

Qualifications

• Bachelor's degree in marketing, communications, or business.
• 3–5 years of relevant experience.
• Strong portfolio of events and sponsorships.

Responsibilities

• Conceptualize, manage and execute event plans to meet brand and sales objectives.
• Support segments and business units in organizing events.
• Handle post-event reports and evaluate sponsorship performance.
• Coordinate with segments for event and merchandising needs.
• Manage campaign budget and process invoicing.
• Liaise with vendors and onboard for events and corporate giveaways.
• Arrange event requirements and logistics.
• Ensure consistency of brand communications and materials.
• Perform other duties as assigned.

Skills

Event planning

Budget management

Vendor liaison

Education

Bachelor's degree in Marketing/Communication Arts/Business

Job description

About The Job

Our Marketing and Cash Management team is looking for experienced professionals to join us in Cebu and Taguig for the role of Marketing Officer. Your dream. Our focus.

East West Banking Corporation (EastWest) is one of the largest universal banks in the Philippines, and is committed to continuously invest in people and in process, product, and service enhancements, and embrace new ideas to enhance the EastWest experience. We empower our employees to drive their careers and are committed to provide the runway for them to grow. We value teamwork and individual initiative. Join us and be part of a highly engaged team, and a workplace that promotes development and goal attainment. Whether you're just starting out, or already a seasoned professional, EastWest can help you unleash your potential, and bridge the gap between dream to success.

Location:

Cebu and Taguig

Corporate Title:

Junior Officer to Senior Manager

Work Arrangement:

On-site

What the role will entail:

• Conceptualize, manage and execute event plans and concepts to attain brand and sales objectives
• Support different segments and business units in organizing and managing internal and external events
• Handle post-event reports, track and evaluate the performance of sponsorship programs
• Work with different segments and business units for event and merchandising requirements
• Manage campaign budget and facilitate payment invoicing
• Liaise, negotiate and onboard vendors for events and corporate giveaways
• Handle event requirements and logistics
• Ensure overall consistency of brand communication and materials
• Perform other duties, work assignments and functions, as may be assigned

What we're looking for:

• Bachelor's degree in marketing, Communication Arts or Business
• 3-5 years of work experience in relevant or similar position
• Good portfolio of organized events and sponsorship
• Open to be assigned in Visayas and Mindanao stores
• Marketing agency and hosting experience is highly preferred

What you can expect from joining our team:

• Career development and training opportunities
• Competitive salary package and benefits
• Performance-based incentives and recognition programs to reward high-performing individuals
• Opportunity to work with industry experts and be mentored by them
• Defined career progression paths to guide you in your professional growth