Marketing Officer

SM Supermalls; Bulacan; On-site; PHP 246,000 - 379,000; Full time

Job summary

SM Supermalls in Bulacan is looking for a Marketing Officer to help execute marketing ideas, drive foot traffic, and boost mall sales through cost-effective campaigns. You will plan mall events, develop advertising strategies across digital and traditional media, and build strong relationships with tenants and partners.

The role requires at least 2 years in marketing operations, a relevant degree, and proficiency in MS Office; graphic design skills are an advantage.

Qualifications

• Bachelor's degree in Marketing, Advertising, Business Administration, Communication Arts or related field.
• At least 2 years of related work experience in marketing operations.
• Proficient in MS Office; graphic design experience is an advantage.

Responsibilities

• Plan, execute, and evaluate mall events and seasonal campaigns, ensuring alignment with marketing goals and timelines.
• Develop and implement advertising strategies across digital, mass media, and social platforms to promote events and campaigns.
• Build and maintain relationships with tenants, brands, and partners to support marketing initiatives and secure sponsorships.
• Monitor and report on campaign effectiveness, gather insights, and manage documentation and competitive analysis.
• Ensure proper documentation and compliance for all marketing activities, coordinating with internal and external stakeholders.

Skills

Strong communication

Team player

Interpersonal skills

Education

Bachelor's degree in Marketing/Advertising/Business Admin/Communication Arts or related

Tools

MS Office (PowerPoint, Word, Excel)

Job description

The Marketing Officer helps the team to execute actual implementation of different marketing ideas. To provide the family fun experience that makes every day better as well as to make sure all implemented activations will drive foot traffic, vehicle count and mall sales through cost effective campaigns for the handled mall.

Job Description:

• Plan, execute, and evaluate mall events and seasonal campaigns, ensuring alignment with marketing goals and timelines.
• Develop and implement advertising strategies across digital, mass media, and social platforms to promote events and campaigns.
• Build and maintain relationships with tenants, brands, and partners to support marketing initiatives and secure sponsorships.
• Monitor and report on campaign effectiveness, gather insights, and manage documentation and competitive analysis.
• Ensure proper documentation and compliance for all marketing activities, coordinating with internal and external stakeholders.

Qualifications:

• Must have a Bachelor's degree in Marketing, Advertising, Business Administration, Communication Arts or any 4-year related course.
• At least 2 years of related work experience in marketing operations.
• Proficient in MS Office (Powerpoint, Word, Excel).
• Experience in graphic design is an advantage.
• Strong and confident communicator, with great interpersonal skills, and a team player.
• Candidate must be willing to be assigned in SM Marilao.