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Perfect Companion Philippines Corporation seeks a proactive Marketing Manager to develop and implement effective marketing strategies aligned with business objectives. You will prepare annual and monthly plans, campaigns, and activity calendars to drive brand awareness and growth.
Responsibilities include coordinating with Sales and Operations, developing content, monitoring performance metrics, managing budgets, and leading the Marketing Team to execute campaigns that support sales targets and
Develop and implement effective marketing strategies aligned with the company's business objectives
Prepare annual and monthly marketing plans, campaigns, and activity calendars
Identify market opportunities for new marketing initiatives, products, promotions, and business growth
Develop strategies to strengthen brand awareness and market presence
Ensure consistent implementation of the company's brand guidelines across all marketing materials and activities.
Plan and oversee content creation, campaigns, and online promotions
Monitor engagement, reach, leads, and other digital marketing performance indicators
Plan and execute product launches, events, trade activities and other marketing programs.
Coordinate with Sales, Operations and other departments to ensure smooth implementation of marketing activities
Develop promotional programs that support sales targets and customer engagement.
Monitor the effectiveness and results of marketing campaigns
Gather and analyze market, customer, and competitor information.
Monitor customer feedback and identify opportunities to improve marketing strategies.
Prepare reports and recommendations based on market and campaign performance.
Work closely with the Sales Team to develop marketing programs that support sales objectives.
Provide marketing materials and campaign support to sales personnel.
Assist in developing strategies for product positioning, promotions, and market expansion.
Prepare and monitor the marketing budget.
Ensure marketing expenses are properly documented and within approved budgets.
Evaluate suppliers and service providers based on quality, cost, and performance.
Lead, supervise, and provide direction to the Marketing Team.
Assign tasks and monitor completion of marketing activities.
Prepare regular marketing performance reports for management.
Present marketing plans, results, and recommendations to management.
Maintain proper documentation of marketing activities and projects.