Marketing Head - Industrial Manufacturing

HRTx Inc; Pasig; On-site; PHP 2,400,000 - 4,800,000; Full time

Job summary

HRTx Inc in Pasig City seeks a Marketing Head to lead strategic marketing and brand initiatives across the battery and industrial sectors. You will shape market growth, engage customers, and drive programs aligned with business objectives.

With 8–12 years of marketing experience and 4–5 years in leadership, you will collaborate with engineering, sales, and operations to translate complex tech into compelling value propositions for industrial, automotive, and energy storage markets.

Qualifications

• Bachelor's degree in Marketing, Business Administration, Engineering, Industrial Technology, or related field.
• 8–12 years in marketing with 4–5 years in a leadership role.
• Experience in battery manufacturing, industrial manufacturing, automotive, electronics, energy, or technical product industries preferred.
• Proven background in B2B marketing, product marketing, and strategic brand management.
• Strong understanding of battery technologies, manufacturing operations, industrial products, or engineering-based solutions.
• Knowledge of market dynamics within manufacturing, industrial, automotive, or renewable energy sectors.
• Strong strategic planning and analytical skills.
• Excellent communication and presentation skills; ability to simplify technical concepts for business audiences.
• Proficiency in digital marketing, CRM tools, marketing analytics, and campaign management.
• Strong project management and stakeholder management capabilities.

Responsibilities

• Develop and execute marketing strategies aligned with revenue and growth objectives.
• Lead the overall brand positioning within battery manufacturing and energy solutions.
• Identify market opportunities, industry trends, and competitive movements.
• Create annual marketing plans, budgets, and performance targets.
• Collaborate with engineering, R&D, and manufacturing to translate tech into value propositions.
• Support product launches, technical presentations, and customer demonstrations.
• Oversee marketing collaterals, brochures, catalogs, presentations, and corporate communications.
• Manage digital marketing including website, social media, email campaigns, and lead generation.

Skills

Leadership experience

B2B marketing

Digital marketing

CRM tools

Campaign management

Communication skills

Project management

Battery technologies knowledge

Education

Bachelor's Degree in Marketing/Engineering

Tools

CRM tools

Marketing analytics tools

Campaign management tools

Job description

The Marketing Head will lead the overall marketing strategy, brand positioning, and commercial marketing initiatives of the company within the industrial manufacturing industry. This role is responsible for driving market growth, strengthening customer engagement, and developing strategic marketing programs that align with the company's business objectives across industrial, automotive, energy storage, and related sectors.

Given the technical nature of the products, the ideal candidate must possess a strong understanding of battery technologies, manufacturing processes, industrial products, or engineering-related solutions. The role requires close collaboration with sales, product development, operations, and technical teams to effectively translate complex technical capabilities into compelling market value propositions.

Key Responsibilities

Strategic Marketing Leadership

• Develop and execute comprehensive marketing strategies aligned with the company's revenue and growth objectives.
• Lead the overall brand positioning of the company within the battery manufacturing and energy solutions market.
• Identify market opportunities, emerging industry trends, and competitive movements to support strategic business decisions.
• Create annual marketing plans, budgets, and performance targets.
• Support executive leadership in expanding market presence across local and regional markets.

Product & Technical Marketing

• Collaborate closely with engineering, R&D, and manufacturing teams to understand product specifications, technical capabilities, and production processes.
• Translate technical product information into customer-focused marketing materials and campaigns.
• Develop product positioning, go-to-market strategies, and value propositions for various battery solutions and technologies.
• Support product launches, technical presentations, and customer demonstrations.
• Ensure marketing communications accurately represent product performance, compliance standards, and technical differentiators.

Brand Management & Communications

• Strengthen brand visibility and market reputation across industrial and commercial sectors.
• Oversee the development of marketing collaterals, technical brochures, product catalogs, presentations, and corporate communications.
• Manage digital marketing initiatives including website content, social media, email campaigns, and online lead generation.
• Ensure consistency in branding, messaging, and corporate identity across all platforms.

Market Research & Business Intelligence

• Conduct market research and competitor analysis within the battery, manufacturing, automotive, renewable energy, and industrial sectors.
• Monitor customer behavior, industry regulations, and technological advancements impacting the business.
• Analyze sales and marketing data to measure campaign effectiveness and identify growth opportunities.
• Provide market insights and recommendations to senior management.

Sales & Business Development Support

• Partner with the sales team to strengthen lead generation and customer acquisition efforts.
• Support key account presentations, technical proposals, trade shows, and industry events.
• Develop marketing strategies that support distributor, dealer, and B2B partnership growth.
• Assist in identifying and penetrating new market segments.

Team Leadership & Stakeholder Management

• Lead, mentor, and manage the marketing team to ensure strong performance and professional development.
• Coordinate cross-functional initiatives with operations, procurement, engineering, and sales departments.
• Manage relationships with external agencies, suppliers, media partners, and event organizers.
• Drive a culture of innovation, collaboration, and continuous improvement within the department.

Qualifications

• Bachelor's Degree in Marketing, Business Administration, Engineering, Industrial Technology, or any related field.
• At least 8-12 years of progressive experience in marketing, with at least 4-5 years in a leadership role.
• Experience within battery manufacturing, industrial manufacturing, automotive, electronics, energy, power systems, or technical product industries is highly preferred.
• Proven background in B2B marketing, product marketing, and strategic brand management.
• Strong understanding of battery technologies, manufacturing operations, industrial products, or engineering-based solutions.
• Knowledge of market dynamics within manufacturing, industrial, automotive, or renewable energy sectors.
• Strong strategic planning and analytical skills.
• Excellent communication and presentation skills with the ability to simplify technical concepts for business and customer audiences.
• Proficiency in digital marketing, CRM tools, marketing analytics, and campaign management.
• Strong project management and stakeholder management capabilities.
  

Location: Pasig City

Work Set-up: Fully Onsite

Work Schedule: Dayshift | Monday - Friday