Marketing Executive

Legend of Ice Recruitment & Services Incorporated; Quezon City; On-site; PHP 334,800 - 502,200; Full time

Job summary

A recruitment agency in Quezon City is seeking a Marketing Coordinator to manage marketing initiatives, create and execute integrated campaigns, and conduct market research. The candidate should have a Bachelor's degree and experience in project management and marketing communication. This on-site role offers an opportunity to contribute to key marketing strategies and product launches, ensuring effective market engagement.

Qualifications

• Must have experience in managing marketing initiatives and cross-functional teams.
• Ability to create and manage marketing plans.
• Strong understanding of integrated marketing communication strategies.

Responsibilities

• Coordinate research and development of marketing presentations.
• Manage cross-Corporate marketing plans for product launches.
• Lead marketing communication and campaign planning.

Skills

Project management

Marketing communication

Market research

Event organization

Data analysis for ROI

Education

Bachelor's degree

Job description

Legend of Ice Recruitment & Services Incorporated

On-site - Quezon City • 1-3 Yrs Exp • Bachelor • Contract

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Job Description

• Manage the overall coordination, including the research, development and distribution of PowerPoint presentations to executive management for key marketing initiatives under the direction of the Director
• Build and program manage cross-Corporate Marketing (creative, video, web, social media) plans for key product launches and GTM initiatives
• Lead integrated marketing communication and creative/campaign planning, development and execution for all products, including messaging, communications, advertising, direct marketing, events, video production, web programs, and content plans and management
• Create and manage the annual marketing plan for a subset of the Corporate & Health markets
• Conduct market research to increase the understanding of the market as a whole and/or certain segments in conjunction with the market intelligence department
• Organize conferences, events and summits
• Contribute to sales collateral program (global)
• Engage in customer programs including, Library Advisory Board, Summits, Seminars and Lunch and Learns
• Track lead generation and ROI for designated marketing campaigns

Working Location

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