Marketing Director

Michael Page International Recruitment (Philippines) Inc; Manila; On-site; PHP 3,000,000 - 5,400,000; Full time

Benefits offered by this job

Competitive package

International progression

Lead large team

Job summary

Michael Page International Recruitment (Philippines) Inc is partnering with a global FMCG leader to appoint a Marketing Director based in Manila. You will lead a high performing marketing function, set priorities to drive commercial growth, and ensure brand direction is reflected across all channels.

In this role you will collaborate with the CEO, local leadership, and global stakeholders to deliver bold brand strategy, digital campaigns, and ROI-focused marketing activities.

Qualifications

• End-to-end marketing leadership and brand strategy experience.
• Proven track record leading a medium to large marketing team (10+ people).
• Experience marketing through digital channels and platforms.
• Background in multinational consumer goods companies.
• Ability to partner with the CEO and senior stakeholders to align brand plans with business objectives.
• Based in or has extensive experience working in the Philippines.

Responsibilities

• Lead and develop a high performing marketing function and set clear priorities for growth.
• Develop and deliver brand strategy to ensure a consistent customer experience across channels.
• Guide campaign planning and execution to reflect the agreed brand direction.
• Partner with agencies and third parties to maximize ROI on brand and performance marketing initiatives.
• Provide direction on brand positioning, messaging and channel activity to maintain market presence.
• Collaborate with local C-suite, partners, and global stakeholders to align priorities and plans.

Skills

Marketing leadership

Brand strategy

Digital marketing

Multinational exposure

CEO partnership

Philippines market

Job description

• Marketing Director for a global multinational consumer goods company
• International progression opportunities

About Our Client

A well-known and respected multinational FMCG company.

Job Description

• Lead and develop a high performing marketing function and set clear priorities that support commercial growth and expansion plans.
• Develop and deliver brand strategy that creates a consistent customer experience across all channels.
• Guide campaign planning and execution to ensure marketing activity reflects the agreed brand direction.
• Partner with relevant agencies and third parties, to ensure best possible ROI on brand and performance marketing initiatives
• Provide direction on brand positioning, messaging and channel activity to maintain a clear market presence.
• Partner with the local C-level leadership team, local partners as well as global stakeholders to ensure priorities and plans are aligned

The Successful Applicant

The successful candidates should have:

• Strong background in end-to-end marketing and brand strategy.
• Experience leading at least a medium sized marketing team, ideally 10 people+
• Knowledge and experience marketing through digital platforms.
• Background and demonstrated progression in multinational consumer goods companies.
• Business partner to the CEO and capability to connect brand plans with business objectives.
• Filipino and/or extensive experience working and being based in the Philippines.

What's on Offer

• Competitive compensation and benefits package
• International progression opportunities
• Opportunity to lead a large marketing team in one of the largest global entities for this company