Jr. Loyalty Manager

The Moment Group; Makati; On-site; PHP 350,000 - 550,000; Full time

Job summary

The Moment Group seeks a Junior Loyalty Manager to design, launch, and optimize loyalty campaigns in a data-driven way. You will collaborate with Brand, Finance, Operations, and IT to deliver insights that drive retention and engagement.

You will analyze customer data, track program performance, and translate findings into actionable recommendations while staying compliant with privacy regulations and company policies.

Qualifications

• Bachelor’s or Master’s degree in Marketing, Business, or related field.
• 3–5 years of relevant experience in loyalty or customer retention.
• Ability to derive actionable insights from data to drive decisions.
• Ability to tell a compelling story through data and reports.
• Cross-functional collaboration across Brand, Finance, Operations, IT to delivery insights.
• Capability to recommend new ways of working.
• Ability to provide sound recommendations on program issues or concerns.

Responsibilities

• Assist in the design, launch, and optimization of loyalty programs to improve retention.
• Collaborate with stakeholders for each campaign and ensure coordination across teams.
• Provide insights on performance of campaigns and identify opportunities for improvement.
• Recommend enhancements for future loyalty campaigns.
• Analyze customer data to understand behavior of loyal customers.
• Track loyalty program performance and suggest improvements.
• Develop a comprehensive understanding of the competitive loyalty landscape.
• Gather insights from competitive reports to inform strategy.

Skills

Data storytelling

Stakeholder collaboration

Data analytics

Campaign planning

Business insights

Education

Bachelor’s or Master’s in Marketing/Business

Tools

Excel

BI tools

CRM systems

Job description

Scope of Work

1. Program Management for Loyalty Campaigns

• a. Assisting in the design, launch, and optimization of loyalty programs to enhance customer retention.
• b. Collaborate with various stakeholders for each campaign
• c. Provide insights on performance of the campaign
• d. Recommend ways to enhance the next runs of campaigns

2. Data Analytics

• a. Analyzing customer data to understand behavior of loyal customers
• b. Track loyalty program performance and suggest improvements.
• c. Maintain loyalty
• d. Get insights from business performance

3. Competitive landscape in food service loyalty program

• a. Provide a comprehensive understanding of the competitive environment in which the business operates.
• b. Evaluates key competitors' strengths, weaknesses, strategies, market positioning, and performance including new entrants and emerging market
• c. Gather insights from these reports

Key Expectations

• 1. Junior Loyalty Manager is expected to be proactive, data-driven, customer-focused, and collaborative, supporting the execution of loyalty strategies that drive customer retention and enhance brand loyalty. organization.
• 2. Ensure all loyalty program initiatives follow company policies and adhere to legal and privacy regulations, especially regarding customer data and marketing communications.
• 3. Stay updated on loyalty program trends and industry best practices to help introduce innovative ideas and features to the program. Suggests new loyalty program features that may enhance customer engagement.
• 4. Use data analytics tools to monitor customer participation rates, identify key customer segments, and inform targeted marketing strategies.
• 5. Develop campaign calendars for all loyalty related campaigns

Requirements

• 1. A bachelor’s or master’s degree in a relevant field such as Marketing, Business, or related field
• 2. At least 3-5 years of relevant experience in loyalty or customer retention
• 3. Ability to not just gather data but also derives actionable insights that drive strategic decision-making.
• 4. Ability to tell a compelling story through data and reports.
• 5. Collaboration Across Functions: Ability to collaborate and work effectively across different departments (e.g., Brand, Finance, Operations, IT) to deliver insights that drive business performance.
• 6. Can recommend new ways of working
• 7. Can give sound recommendations on issues or concerns for programs or projects handled