Integrated Marketing Specialist (Digital & Offline)

Sunland Development Corp; Manila; On-site; PHP 279,000 - 469,000; Full time

Job summary

Sunland Development Corp is seeking a Marketing Coordinator in Manila to support integrated campaigns across online and offline channels. You will collaborate with sales, e-commerce, and creative teams to implement initiatives and content assets for product launches and brand-building efforts.

The role emphasizes coordinating with external partners, managing timelines, and tracking campaign performance to drive marketing objectives in a dynamic environment near Malacanang and TIP Manila Campus.

Qualifications

• Bachelor's degree in marketing, Business, Communications, or a related field.
• 2–4 years of experience in marketing, brand, trade marketing, or related roles.
• Knowledge of both digital and offline marketing strategies.
• Experience in social media, content creation, paid advertising, or e-commerce is an advantage.
• Organized, detail-oriented, and able to manage multiple projects.
• Strong communication and coordination skills.
• Able to work collaboratively with sales, e-commerce, creative, and external partners.
• Applicants must be willing to be assigned in San Miguel Manila near Malacanang and TIP Manila Campus.

Responsibilities

• Assist in the execution of integrated marketing campaigns across online and offline channels.
• Support digital marketing initiatives, including social media, paid media, influencer marketing, and e-commerce campaigns.
• Coordinate retail promotions, trade activations, events, and brand partnerships.
• Work with the creative team to develop marketing materials, content, and campaign assets; assist in product launches, PR activities, and brand-building initiatives.
• Coordinate with the sales and e-commerce teams to support marketing objectives.
• Monitor project timelines and coordinate with external agencies and suppliers.
• Track campaign performance and prepare marketing reports and recommendations.

Job description

Sunland Development Corp is seeking a Marketing Coordinator in Manila to support integrated campaigns across online and offline channels. You will collaborate with sales, e-commerce, and creative teams to implement initiatives and content assets for product launches and brand-building efforts.

The role emphasizes coordinating with external partners, managing timelines, and tracking campaign performance to drive marketing objectives in a dynamic environment near Malacanang and TIP Manila Campus.