Healthcare Marketing Manager

B. Braun Group; Taguig; On-site; PHP 1,800,000 - 2,400,000; Full time

Benefits offered by this job

Group Term life Insurance

Medical and Optical Reimbursement

Maternity assistance

Training and development programs

Team building events

Job summary

B. Braun Philippines is seeking a Strategic Marketing Manager to craft integrated marketing strategies across regions and product lines. You will mentor a team of Market Development Managers and align marketing with business goals, regulatory considerations, and clinical value drivers.

The role focuses on driving go-to-market execution, leveraging market insights, and delivering impactful campaigns for healthcare stakeholders. A strong leadership and analytics background is essential.

Qualifications

• Bachelor's degree in Marketing or related field.
• 7+ years in strategic marketing, health tech or medical devices preferred.
• Strong understanding of healthcare ecosystems and regulatory environment.

Responsibilities

• Develop and implement strategic marketing plans for launches and growth.
• Conduct comprehensive market research on healthcare trends and competition.
• Collaborate with cross-functional teams to align marketing with product timelines.
• Create value propositions, messaging frameworks, and targeted campaigns for healthcare stakeholders.
• Lead and support Market Development Managers to ensure regional marketing execution.
• Track KPIs and campaign results to optimize ROI.

Skills

Strategic marketing

Team leadership

Market research

Digital marketing

Education

Bachelor's degree in Marketing

Tools

CRM systems

Marketing automation

Job description

Job Description:

Are you passionate about Strategic Marketing Manager and its' processes? If so, this opportunity could be for you! Join us at B. Braun, a leader in the medical devices industry, where your skills and experience will be recognized and celebrated. Take the next step in your career with us and help shape the future of healthcare!

As a Strategic Marketing Manager at B. Braun you plays a vital role in responsible for crafting integrated marketing strategies that align with business goals by leveraging market insights and competitive intelligence. Additionally, you will lead and mentor a team of Market Development Managers to ensure unified and effective go-to-market efforts. Your role will span across regions and product lines, driving impactful execution and strategic alignment.

Your key responsibilities:

• Develop and implement strategic marketing plans to support product launches, market expansion, and revenue growth.
• Perform comprehensive market research, focusing on healthcare trends, regulatory changes, and competitive analysis.
• Collaborate with cross-functional teams to align marketing strategies with product development and commercialization timelines.
• Create compelling value propositions, messaging frameworks, and targeted campaigns for healthcare stakeholders.
• Lead and support Market Development Managers to ensure consistent regional marketing execution.
• Track key performance indicators and campaign results to refine strategies and maximize return on investment.

What you will bring to the team:

• Bachelor's degree in Marketing, Business, Life Sciences, or a related field
• Minimum 7 years of experience in strategic marketing, with at least 2 years in the health tech or medical device industry.
• Strong understanding of healthcare ecosystems, regulatory environments, and clinical value drivers.
• Proven ability to lead teams and manage complex, multi-channel marketing initiatives.
• Exceptional analytical, communication, and leadership skills.
• Experience with digital marketing platforms, CRM systems, and marketing automation tools is a plus.

What sets B. Braun apart?

B. Braun is dedicated to protecting and improving global health. Established in the Philippines in 1985, it leverages over 185 years of innovation from its parent company, B. Braun Melsungen AG, which operates in 64+ countries. Initially focused on sutures and disposables, B. Braun Philippines has grown over 39 years to employ more than 800 sales and service professionals.

We now offer advanced dialysis treatments and a broad range of healthcare solutions, including infusion devices, surgical instruments, sutures, regional anaesthesia, haemodialysis machines, disposables, value-added drugs, and clinical nutrition, delivering comprehensive patient care across the country.

What can we offer you?

• Group Term life Insurance
• Medical and Optical Reimbursement
• Maternity assistance
• Training and development programs
• Engage in fun activities and team building events

We appreciate different perspectives, thoughts, experiences and backgrounds. By strengthening an appreciative, inclusive, respectful and equal working environment, we create a culture in which all our employees feel free to be who they are.