Growth Projects Lead: User Acquisition & CRM

Shopee; Manila; On-site; PHP 700,000 - 900,000; Full time

Job summary

Shopee Philippines is seeking a growth-focused professional to drive New user growth, CRM programs, and platform user acquisition through analytics and cross-functional collaboration.

You will conduct strategic studies, liaise with multiple departments, optimize campaigns (Facebook Collaborative Ads, Google Ads, affiliates), and translate numbers into actionable initiatives for the local market. Strong Excel skills and a passion for e-commerce are essential.

Qualifications

• Strong analytical mindset with ability to translate data into actionable insights.
• Excellent numerical skills and advanced Excel proficiency.
• Excellent communication skills and stakeholder management.
• Passion for learning about the e-commerce industry and growth initiatives.

Responsibilities

• Drive projects and initiatives around new user growth, CRM, and platform growth.
• Conduct studies and provide recommendations to management for strategic initiatives.
• Collaborate across departments and regional teams to implement initiatives (Online Marketing, Regional Marketing, CRM).
• Ensure processes for new user/buyer, platform growth, and CRM are established and optimized.
• Handle ad-hoc requests and admin tasks.

Skills

Analytics

Excel proficiency

Communication

Problem solving

Independent work

Cross-functional collaboration

Learning attitude

E-commerce knowledge

Education

Bachelor’s or Master’s in Business Administration/Marketing/Economics/Engineering/Finance

Relevant study

Tools

SQL

Job description

Shopee Philippines is seeking a growth-focused professional to drive New user growth, CRM programs, and platform user acquisition through analytics and cross-functional collaboration.

You will conduct strategic studies, liaise with multiple departments, optimize campaigns (Facebook Collaborative Ads, Google Ads, affiliates), and translate numbers into actionable initiatives for the local market. Strong Excel skills and a passion for e-commerce are essential.