Growth Marketing Lead — Multi-Brand

R2 Group of Exclusive Brands; Makati; On-site; PHP 600,000 - 1,000,000; Full time

Job summary

R2 Group of Exclusive Brands is seeking a results-driven Digital Marketing Manager to lead our digital strategy across a growing portfolio of beauty, grooming, wellness, and café brands. This role focuses on generating leads, driving customer visits, increasing bookings, and contributing to revenue growth.

You will develop and execute comprehensive digital campaigns, optimize the customer journey, and deliver data-driven insights to improve performance across platforms.

Qualifications

• 3–5 years of experience in Digital Marketing
• Experience in multi-brand, retail, beauty, wellness, hospitality, or consumer-facing environments
• Proven experience in lead generation, performance marketing, and customer conversion

Responsibilities

• Develop and execute digital marketing strategies across multiple brands and platforms.
• Lead digital campaigns across social media, paid media, content marketing, SEO, and Google Business Profile.
• Drive lead generation and conversion into inquiries, bookings, store visits, and sales.
• Manage digital touchpoints and improve the end-to-end customer journey.
• Monitor campaign performance, ROI, customer acquisition, and conversion metrics.
• Develop dashboards and reports to inform business and brand decisions.
• Analyze data to identify opportunities and optimize performance.
• Strengthen online brand visibility, engagement, and reputation across digital platforms.
• Collaborate with Operations, Brand, Sales and other teams to align digital initiatives with business objectives.
• Lead, coach, and develop the Digital Marketing Team to deliver high-performing campaigns

Skills

Social Media Marketing

Paid Media

SEO

Content Strategy

Google Business Profile

Digital Analytics and Reporting

Digital Marketing Funnels

Customer Acquisition

Conversion Optimization

Lead Generation

Performance Marketing

Job description

R2 Group of Exclusive Brands is seeking a results-driven Digital Marketing Manager to lead our digital strategy across a growing portfolio of beauty, grooming, wellness, and café brands. This role focuses on generating leads, driving customer visits, increasing bookings, and contributing to revenue growth.

You will develop and execute comprehensive digital campaigns, optimize the customer journey, and deliver data-driven insights to improve performance across platforms.