Growth Lead - Paid Media (Meta Ads)

Triwill Group; Hinoba-an; On-site; PHP 663,000 - 1,194,000; Full time

Job summary

Triwill Group is seeking a Growth Lead - Paid Media (Meta Ads) to scale paid acquisition for a consumer AI product across India, the Middle East, and Europe.

You will own Meta Ads growth end to end, from strategy and creative testing to funnel optimization and market expansion, working closely with the founders to build a scalable paid acquisition engine and optimize CAC, conversions, and payback in international markets.

Job description

Description:

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Growth Lead - Paid Media (Meta Ads) based in India.

This is a high-impact growth role focused on scaling paid acquisition for a consumer AI product across India, the Middle East, and Europe. You will own Meta Ads growth end to end, from strategy and creative testing to funnel optimization and market expansion. Working closely with the founders, you will help build a scalable and repeatable paid acquisition engine from the ground up. The role combines hands-on campaign execution with analytical decision-making across CAC, conversion, payback, and overall funnel performance. You will operate in a fast-moving, highly iterative environment where testing, learning, and scaling are central to success. This is an opportunity to directly influence growth strategy while working across multiple international consumer markets