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Prince Retail Group is seeking a General Manager – FRESTA to lead the strategic and operational management of Fresh and Staple Products. You will drive growth and oversee pricing, promotions, and inventory across the portfolio.
You will lead a merchandising team, partner with stores and replenishment to ensure product availability, optimize assortment, and translate data into strategic actions for improved profitability.
This is a senior leadership role responsible for driving sales, profitability, inventory productivity, category performance, assortment, pricing, promotions, and overall business growth across the Fresh and Staple Products portfolio. The role reports directly to the Chief Merchandising Officer and provides strategic leadership to the FMCG merchandising business unit.
Drive achievement of sales, profitability, inventory productivity, and merchandise performance targets.
Develop and execute category strategies covering assortment, pricing, promotions, and product availability.
Lead the strategic management of the Fresh and Staple Products categories.
Analyze sales, profit, inventory, stock-to-sales ratio, GMROI, turnover, productivity, and merchandise ageing/freshness.
Build and maintain strong relationships with vendors and principal suppliers, including commercial negotiations.
Ensure customer-centric assortment and sourcing strategies.
Partner closely with Replenishment and Store Operations to ensure product availability and effective execution.
Oversee pricing, margin management, promotional programs, replenishment, and inventory movement.
Identify opportunities to improve revenue, profitability, inventory productivity, and overall category performance.
Lead, coach, and develop a high-performing merchandising team.
Bachelor's degree in Business Administration, Commerce, or any related course.
At least 5 years of relevant experience in retail merchandising.
Strong experience handling Fresh and Staple Products, FMCG, grocery, or related retail categories is highly preferred.
Proven experience in Category Management and Vendor Management.
Strong knowledge of Assortment Planning, Pricing & Promotion Strategy, Inventory Management, Freshness / Merchandise Ageing Management, Retail Operations, Financial & Sales Analysis, Vendor Negotiation, and People Leadership.
Strong business acumen with the ability to translate data and market insights into business strategies.
Excellent leadership, decision-making, communication, and stakeholder management skills.
Prince Retail Group is looking for a General Manager – FRESTA to lead the strategic and operational management of our FRESTA (Fresh and Staple Products) business.