Foods PH Condiments Assistant Brand Manager

Unilever; Manila; Hybrid; PHP 600,000 - 900,000; Full time

Job summary

The Foods PH Condiments Assistant Brand Manager at Unilever Philippines will drive growth and equity for Lady’s Choice and Best Foods. You will craft brand strategies, run integrated campaigns, and optimize revenue growth levers through insights and performance analysis.

You'll collaborate with cross-functional teams and external partners to deliver in-market execution, while exploring opportunities through data-driven analysis to build brands that resonate with Filipino consumers.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, or related field.
• Experience in brand management, preferably FMCG/food.
• Proven track record in leading marketing campaigns and cross-functional projects.
• Strong analytical skills with business performance insights.
• Familiarity with Revenue Growth Management principles is a plus.
• Excellent communication and stakeholder management skills.
• Creative thinker with consumer-centric marketing and innovation.

Responsibilities

• Develop and execute growth strategies for Lady’s Choice and Best Foods.
• Identify opportunities for RGM initiatives to optimize pricing, pack architecture, and promotions.
• Collaborate with creative and media agencies to launch integrated campaigns.
• Deploy and monitor campaigns across priority channels for maximum reach.
• Partner with CSP and CBD teams to expand trade footprint and in-store activation.
• Conduct regular business reviews and performance tracking for growth opportunities.
• Craft market execution plans for innovations leveraging consumer insights.

Skills

Brand management

Campaign management

Cross-functional collaboration

Analytical skills

Revenue Growth Management

Stakeholder management

Creative marketing

Education

Bachelor’s degree in Marketing or Business Administration

Job description

Earlier this year (March 2026), Unilever announced an agreement to separate our Foods business. Our Foods business, including brands such as Hellmann's and Knorr, will join forces with McCormick to become a global flavour leader, with leading positions across spices, seasonings, condiments and complementary food categories, supported by a strong retail and foodservice platform. McCormick has 135+ years of heritage, a presence in 150+ countries and territories, and a portfolio of trusted brands. The transaction remains subject to consultation, regulatory approvals and other customary closing conditions with a targeted deal close of mid-2027.

About Unilever

Unilever is the place where you can bring your purpose to life with the work that you do – creating a better business and a better world. You will work on brands that are loved and improve the lives of our consumers and the communities around us. You will lead innovations, big and small, that will make our business win and grow. You will learn from brilliant business leaders and colleagues who provide mentorship and inspiration so that you can become a better you.

Main Job Purpose:

The Foods PH Condiments Assistant Brand Manager will play a pivotal role in driving the growth and equity of Lady’s Choice and Best Foods in the Philippines. This role is responsible for crafting and executing brand growth strategies, deploying integrated marketing campaigns, and optimizing Revenue Growth Management (RGM) levers to deliver business results. The Assistant Brand Manager will collaborate closely with cross-functional teams and external partners to ensure impactful in-market execution, while continuously identifying opportunities through performance analysis and consumer insights. The ideal candidate is strategic, data-driven, and passionate about building brands that resonate deeply with Filipino consumers.

What Will Your Main Responsibilities Be:

• Brand Growth Strategy: Develop and execute growth strategies for Lady’s Choice and Best Foods, ensuring alignment with business objectives and consumer insights.
• Revenue Growth Management (RGM): Identify opportunities for RGM initiatives to optimize pricing, pack architecture, and promotional strategies.
• Campaign Development: Collaborate with creative and media agencies to conceptualize and launch integrated advertising campaigns across traditional and digital platforms.
• Channel Activation: Deploy and monitor campaigns for Lady’s Choice and Best Foods across priority channels to maximize reach and impact.
• Cross-Functional Collaboration: Partner with Customer Strategy & Planning (CSP) and Customer Business Development (CBD) teams to expand trade footprint and enhance in-store visibility & activation.
• Performance Analysis: Conduct regular business reviews and performance tracking for Lady’s Choice and Best Foods, identifying growth opportunities and addressing gaps.
• Innovation & Scale-Up: Craft and implement market execution plans for Lady’s Choice and Best Foods innovations, leveraging targeted campaigns and consumer insights.

Experiences & Qualifications

WHAT YOU WILL NEED TO SUCCEED

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• Experience in brand management, preferably in the FMCG or food industry.
• Proven track record in leading marketing campaigns and cross-functional projects.
• Strong analytical skills with experience in business performance analysis and insights generation.
• Familiarity with Revenue Growth Management principles and tools is a plus.
• Excellent communication and stakeholder management skills.
• Creative thinker with a passion for consumer-centric marketing and innovation.

Unilever embraces diversity and encourages applicants from all walks of life! This means giving full and fair consideration to all applicants and continuing development of all employees regardless of age, disability, gender reassignment, race, religion or belief, sex, sexual orientation, marriage and civil partnership, and pregnancy and maternity. Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.

Curious about whatit’sreally like to work at Unilever? Explore our Life at Unilever Philippines and meet the people shaping our culture.