Fintech Product Marketing Lead — Growth & Viral Content Makati

Payreto Services Inc.; Makati; On-site; PHP 1,200,000 - 2,000,000; Full time

Job summary

Payreto Services Inc. in Makati is seeking a Product Marketing Manager to drive growth by turning fintech features into simple, relatable narratives and accelerating organic user acquisition across Southeast Asia.

You will own content strategy, campaign activations, and cross‑functional work with Product, Risk, and Design to localize messaging and boost market penetration. Ideal candidates have a track record in product or growth marketing within consumer tech or fintech, with English and

Qualifications

• Bachelor’s degree in Marketing, Mass Communications, Business Administration, Finance, or related field.
• 3+ years in Product Marketing, Growth Marketing, Content Strategy, or Brand Execution in Consumer Tech/Fintech/EdTech or fast-paced B2C.
• Proven viral content campaigns and organic acquisition funnels experience.
• Fluency in English and Filipino (Taglish) for culturally authentic content.

Responsibilities

• Deconstruct complex credit mechanics and fintech features into empathetic narratives.
• Develop personas and calibrate positioning to shift perceptions to credit wellness.
• Partner with Product, Risk, and Design on feature localization and messaging.
• Lead content strategy and multi-channel campaigns for organic growth.

Skills

Product Marketing

Growth Marketing

Content Strategy

Viral Campaigns

SEA Markets

Bilingual English/Tagalog

Education

Bachelor’s degree

Job description

Payreto Services Inc. in Makati is seeking a Product Marketing Manager to drive growth by turning fintech features into simple, relatable narratives and accelerating organic user acquisition across Southeast Asia.

You will own content strategy, campaign activations, and cross‑functional work with Product, Risk, and Design to localize messaging and boost market penetration. Ideal candidates have a track record in product or growth marketing within consumer tech or fintech, with English and