Email Marketing Lead - Remote Growth & Strategy Leader

BlueTuskr

Mexico

On-site

PHP 2,449,000 - 2,799,000

Full time

20 hours ago
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Benefits offered by this job

Fully remote
Unlimited paid time off
Internet, mobile phone, and gym reimb.

Job summary

BlueTuskr seeks an Email Marketing Lead to build and run the department, owning strategy and client-facing results. You will lead audits, set automation and lifecycle strategy, and drive the department’s roadmap with leadership input.

The role is fully remote, with emphasis on data-driven decision making and hands-on execution using Klaviyo, HubSpot, Mailchimp, and AI-assisted processes to improve efficiency and outcomes.

Qualifications

  • 5+ years in email marketing with leadership experience
  • Experience with email & SMS marketing
  • Experience managing large volumes of email contacts
  • Proven track record managing client accounts or leading a team
  • E-commerce or D2C brand experience (agency or in-house)

Responsibilities

  • Set strategy and standards for the email marketing department, including processes, playbooks, and QA
  • Join client calls to represent email marketing strategy and results
  • Partner with leadership on department tooling, workflow, and roadmap decisions
  • Execute email marketing audits using Klaviyo, HubSpot, Mailchimp, etc
  • Set strategy for automation, segmentation, A/B testing, and lifecycle marketing
  • Use AI tools to support copywriting, campaign optimization, segmentation, and reporting workflows
  • Execute monthly reporting documentation and results reflection
  • Ensure deliverability and list hygiene are maintained
  • Pilot new approaches to email marketing and apply AI capabilities
  • Support analytics tracking and cross-channel strategy

Skills

Email marketing leadership
Email marketing & SMS
High-volume campaigns
Client/account management
E-commerce / D2C experience

Tools

Klaviyo
HubSpot
Mailchimp

Job description

BlueTuskr seeks an Email Marketing Lead to build and run the department, owning strategy and client-facing results. You will lead audits, set automation and lifecycle strategy, and drive the department’s roadmap with leadership input.

The role is fully remote, with emphasis on data-driven decision making and hands-on execution using Klaviyo, HubSpot, Mailchimp, and AI-assisted processes to improve efficiency and outcomes.

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