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VA Masters in Laguna, Philippines seeks a meticulous Marketing & CRM Assistant to own B2B contact data and support email marketing and website operations. You will enrich the retailer CRM, audit email automation, and help optimize on-page SEO and product content.
Independence and accuracy are valued as you handle research-heavy tasks and marketing execution. The role emphasizes data quality, collaboration with the founder, and opportunities to impact sales and digital presence.
We're on the hunt for a detail-driven Marketing & CRM Assistant to take ownership of our B2B contact database and support our email marketing and website operations. This role combines research-heavy data enrichment with hands‑on marketing execution — cleaning and completing our retailer CRM, auditing and refining our email automation flows, and helping keep our website accurate and search-friendly. The ideal candidate is meticulous, resourceful, and comfortable working independently on tasks that require accuracy over speed.
Research and enrich our B2B partner database by visiting company websites and completing missing fields such as website URL, email address, phone number, physical location, and product range
Maintain and organize the CRM spreadsheet so records stay clean, consistent, and up to date
Use AI tools intelligently to speed up research while verifying accuracy of every entry
Audit our existing email automation sequences end to end, checking that all links work and content is correct
Test email templates for proper display on both mobile and desktop, and fix formatting issues
Support ongoing improvements to email flows, segmentation, and subscriber journeys
Implement on‑page SEO improvements on our website, including metadata, image optimization, and content details
Upload and format new product content, ensuring images are correctly sized and consistently presented
Add and manage customer reviews on product pages to strengthen credibility and search visibility
Build clean, professional PDF presentations for new product launches
Proven experience with data research and database or CRM enrichment work
Strong Excel or Google Sheets skills, including working with large lists
Hands‑on experience with an email marketing platform such as Omnisend, Klaviyo, Mailchimp, or similar
Working knowledge of WordPress, including product/content updates and basic on‑page SEO
Comfortable using AI tools to assist research while independently verifying results
Excellent attention to detail and a high standard for accuracy
Reliable, detail‑oriented, and able to work independently with minimal supervision
Strong written and verbal communication skills in English
Experience with Omnisend specifically
Background in B2B lead research, list building, or retailer/distributor databases
Basic design skills for creating PDF presentations or sales one‑pagers (Canva, Adobe, or similar)
Familiarity with WooCommerce or other WordPress e‑commerce setups
Understanding of email deliverability and automation funnel best practices
Ability to manage multiple projects simultaneously and prioritize independently
This is a chance to step into a role with real ownership from day one, working directly with the founder of a growing premium brand rather than through layers of management. You'll see the direct impact of your work on sales and marketing performance, and there is genuine room for the role to expand as the business grows. If you like variety, autonomy, and doing careful work that actually moves the needle, you'll fit right in.