Email Marketer

Outsourcey; Taguig; On-site; PHP 350,000 - 550,000; Full time

Benefits offered by this job

Competitive salary

HR function shaping for a growing BPO

Collaboration with industry leaders

Career growth and development

Job summary

Outsourcey is hiring an Email Marketing Specialist in the Philippines to craft compelling campaigns and drive engagement. You will work with our design and content teams to execute visually appealing emails and optimize performance.

You should have at least 3.5 years in email marketing, be proficient with Klaviyo, and bring a strong eye for copy and creative; Canva experience is a plus. You will design campaigns, segment audiences, run A/B tests, and analyze results.

Qualifications

• Minimum 3.5 years proven experience in email marketing or similar role.
• Proficiency in Klaviyo with automation, tools, and reporting.
• Creative vision and design sense; Canva experience is a plus.
• Strong audience segmentation to tailor campaigns for groups.
• Excellent written communication with engaging copy.

Responsibilities

• Campaign Creation: design and execute visually appealing email campaigns with the design team.
• Klaviyo Expertise: build and optimize campaigns using Klaviyo features.
• Audience Segmentation: segment lists by demographics and behavior for personalization.
• Performance Analysis: monitor open/click/conversion rates and provide data-driven recommendations.
• A/B Testing: run tests on content, subject lines, and variables to improve results.
• Collaboration: work with design and content teams to align with brand messaging.
• Reporting: generate insights and recommend future strategies.

Skills

Klaviyo

Email marketing

Audience segmentation

Copywriting

A/B testing

Campaign design

Tools

Canva

Job description

Looking to take your career to the next level? Then this role is for you!

Join Outsourcey and be part of our mission to revolutionize global talent expansion! We connect businesses with dedicated full‑time teams in the Philippines, offering cost‑efficient solutions without compromising quality. Join us and help elevate businesses with complete control and comprehensive support, let's shape the future of work together!

Job Requirements

• Min 3.5 years of proven experience as an Email Marketing Specialist or in a similar role.
• Proficiency in Klaviyo is essential, with a strong understanding of its features, automation tools, and reporting capabilities.
• Creative vision and design sense, with experience creating visually compelling email campaigns. Proficiency in Canva is a plus.
• Strong understanding of audience segmentation and how to tailor campaigns to different customer groups for maximum effectiveness.
• Excellent written communication skills with a knack for crafting engaging copy.

Core responsibilities

• Campaign Creation: Design and execute visually appealing email marketing campaigns that resonate with target audiences, working closely with our design team to bring brands to life.
• Klaviyo Expertise: Use Klaviyo to build and optimize email campaigns, leveraging its tools and features to maximize engagement, conversions, and overall effectiveness.
• Audience Segmentation: Effectively segment customer lists based on demographics, behavior, and other key factors to deliver personalized and relevant content.
• Performance Analysis: Monitor email campaign performance (open rates, click‑through rates, conversions), analyze the results, and make data‑driven recommendations for improvements.
• A/B Testing: Conduct A/B tests on email content, subject lines, and other variables to optimize performance and enhance campaign outcomes.
• Collaboration: Collaborate with the design and content teams to ensure emails align with brand identity and messaging guidelines.
• Reporting: Generate reports and insights to track the success of email marketing efforts, providing recommendations for future strategies.

Benefits

• Competitive salary
• Opportunity to shape the HR function of a rapidly growing BPO.
• Work closely with a team of industry leaders who have successfully scaled BPOs in the past.
• Career growth and development opportunities.